Elementor Director Product Marketing – Editor 

Israel 

902737403

We’re seeking a Director of Product Marketing – Editor

As Director of Product Marketing, you’ll lead a team of and collaborate closely with Product, Design, Growth, and Sales to drive adoption, conversion, and retention. You’ll act as the bridge between , ensuring the Editor is not only loved by users but also wins in the market.

• Positioning & Messaging : Define and continuously refine the value proposition and messaging for the Editor across freelancers, agencies, and enterprises.
• Go-to-Market Strategy : Lead integrated GTM plans for major launches, campaigns, and monetization initiatives, partnering with Product, Growth, and Sales.
• Customer & Market Insight : Drive market research, competitive intelligence, and customer segmentation to shape both roadmap priorities and positioning.
• Storytelling & Content : Develop narratives, messaging frameworks, and customer-facing assets that bring the Editor’s vision to life across all channels.
• Conversion & Monetization : Collaborate with Product and Growth on strategies to increase free→Pro conversion, ARPU, and retention through compelling GTM execution.
• Agency & Enterprise Focus : Build tailored positioning and campaigns that expand Elementor’s footprint into agencies and enterprises.
• Cross-Functional Leadership : Act as the marketing counterpart to Product Directors, ensuring market alignment across discovery, development, and delivery.
• Team Leadership : Lead, mentor, and scale a team of Product Marketing Managers, fostering a culture of storytelling, clarity, and impact.

• Experience : 5+ years in product marketing, including 3+ years managing teams in SaaS, B2B, or growth-driven environments.
• Strategic GTM Expertise : Proven track record building and executing go-to-market strategies for complex digital products.
• Storytelling Ability : Exceptional skill at crafting compelling narratives and positioning that resonate with technical and non-technical audiences alike.
• Monetization Focus : Strong background in SaaS monetization, packaging, or pricing strategy preferred.
• Customer Orientation : Deep empathy for users; ability to translate customer insights and data into actionable messaging and GTM strategies.
• Collaboration : Experience partnering closely with Product, Engineering, Design, and Sales to deliver impactful outcomes.
• Leadership : Demonstrated success building and leading high-performing PMM teams
• Communication : Excellent written and verbal communication skills in English; ability to represent Elementor externally as a thought leader.