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Job Responsibilities
Incorporate SEO best practices into all marketing to improve organic rankings, traffic and accounts to Capital One web properties
Review organic search research (content gap, competitive, technical, etc.) to identify relevant trends and patterns to inform on-site & off-site development
Create holistic editorial briefs, leading to compelling customer and prospect communications
Review and provide feedback on marketing channel assets, such as articles and videos; apply foundational industry, bank and Capital One product knowledge to improve these assets
Manage marketing creative review processes in workflow management systems
Tactfully negotiate compromises and common ground with stakeholders to find solutions during creative development
Monitor, manage and organize SEO intake requests from external partner groups; digest information and communicate relevant points to agencies and internal partners
Flawlessly execute a well-managed governance process to ensure audit readiness for all consumer-facing marketing assets
Provide feedback on web analytics, KPIs and SEO reports to highlight business-relevant insights; create and manage dashboards for respective KPIs
Day-to-day management of agency partners; including building and iterating on meeting agendas, compiling takeaways and action items, communicating leadership messages to partners and handling all scheduling and logistics
Seamlessly manage a budget across multiple internal partners and external agencies
Manage workload in agile environment
This role reports to Director, Bank Reporting, Adtech and SEO
Our Ideal Candidate should be:
Able to individually prioritize multiple priorities and strong time management skills
Able to thoughtfully and accurately address questions in group setting
Adaptable to and comfortable with ever-changing business demands
Clever problem-solver who is solutions-focused
Comfortable navigating a complex organization
Committed to continuous learning
Dedicated to working in teams and partnering with others
Detail-oriented and organized in all efforts
Ready to debate and share opinions
Self-motivated hard worker; able to persevere if times get tough
Strong written communication skills and public speaking; able to share work confidently
Unafraid to ask for help when it’s needed; judgment to know when it’s time for those questions
Willing to learn from mistakes, views failure as learning opportunity
Basic Qualifications:
Bachelor’s degree
At least 3 years of digital marketing experience
At least 3 years of experience using G-Suite
At least 3 years of experience with Google Analytics and Google Marketing Platform products
Preferred Qualifications:
Experience in agile marketing principles
4+ years of digital marketing experience
Experience working with Google Search Console, Data Studio, STAT, or SEMRushData
. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
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