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Purpose & Overall Relevance to the Organization:
Responsibilities:
Know and apply adidas strategy within assigned accounts and categories
Build professional and personal relationships with key decision makers and buyers of assigned customers as a prerequisite for adidas to become the 'preferred supplier'
Support and - if required - represent assigned customers internally as 'ambassador' to all functions and vice versa and assist in interface management
Gain understanding of assigned customers and categories and document this in account fact books
Support the line manager in developing account strategies, formalizing them in strategic account plans and supporting the approval by the (Senior) Director Sales
Support sell-in and communication on sell-out support. Formalization in account marketing plans together with the Senior Manager Sales/Director Sales.
Continuous monitoring of sell-out and order backlog to ensure reliable and cost effective supply to the customer. Identify and capture sales opportunities for the customer.
Assist in the negotiation and enforcement of adidas trade terms
Utilize market knowledge - in terms of understanding the competitive landscape and trends in relevant distribution channels - to influence buying decisions that result in adidas sales
Club acquisition in the assigned regional sales territory
Establish & proactively support collaboration between club & retailer
Proactively support the development and execution of creative grassroots activities with customers to enhance brand image and drive customer demand (generating sales growth)
Support in the development and implementation of strategies to further develop the client's digital capabilities as an omnichannel player in the digital wholesale market
Continuous training and development of own skills as part of the learning and development opportunities offered by adidas
Supporting the Senior Manager Sales/ Director Sales in terms of sales target planning, potential analysis, increasing sell-through and healthy market share growth
Number and data-driven work through targeted use and knowledge of customer-specific sell-out, sell-in figures and digital KPIs
Main contacts:
Sales Management Team
GTM
WHS Activation
Customer Service
Sales Coordination
Knowledge, skills and abilities:
Good business acumen
Negotiation skills, self-confident appearance and representation skills
Good strategic and operational skills
Good influencing and communication skills
Results-oriented
Visionary and leadership skills
Very good team player with proven ability to work cross-functionally to achieve goals and objectives
Ability to influence business partners in other functional areas to achieve consensus and understanding
Understanding of retail sales practices as well as team sports and the ability to create practical and logical assortment plans based on selling space, inventory turnover and sell through.
Mental flexibility, initiative and determination
Fluency in written and spoken English and German is essential; knowledge of other languages is an advantage
Advanced knowledge of the MS Office package, with a focus on Excel and PowerPoint
Digital mindset and good knowledge of digital media
Willingness to travel extensively
Required education and experience / minimum requirement:
Bachelor's/Master's degree
At least 3 years of professional experience in sales
Experience in sports (especially soccer), sales, marketing either in the apparel/fashion/shoe industry or in the FMCG sector
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