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EY Brand Naming Coordinator 
Poland, Lower Silesian Voivodeship 
807466833

09.07.2025

Your key responsibilities

  • Triaging and Assessing Naming Requests : Review and prioritize incoming requests for product and solution names for alignment with our brand architecture and naming principles, ensuring timely responses and effective communication with stakeholders.
  • Name Refinement: Collaborate with cross-functional teams to refine and finalize name candidates that align with brand strategy and market positioning.
  • Coordination with BMC Teams : Work closely with other BMC colleagues to ensure alignment with existing service line, sector and Regional commercial offerings and avoid duplication of efforts.
  • Research Management: Collaborate with a research colleague who is tasked with investigating commercial uses of name candidates. Assess intellectual property risks associated with each name.
  • Presentation of Findings : Compile research findings and present recommendations to global brand leaders and lawyers in the global general counsel's office.
  • Documentation and Reporting: Maintain organized records of name requests, research findings, decisions and final approved names.

Skills and attributes for success

  • Track record in successful cross-functional collaboration and a collaborative mindset
  • Strong multitasking and organizational skills are essential. Ability to manage multiple projects with competing deadlines simultaneously
  • This person should be able to work well under pressure, multi-task and manage multiple competing demands
  • Team player
  • Fast learner
  • Apply excellent English communication skills - oral and written.

To qualify for the role, you must have

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • Minimum 5 years of experience in brand management, marketing, or a related field (internships included).
  • Excellent written and verbal communication abilities.
  • Ability to manage dozens of naming requests at once, each one in various stages of review.
  • Flexibility to adjust to multiple demands, shifting priorities, ambiguity and rapid change.
  • Strong problem-solving skills.
  • Ability to work collaboratively in a team environment.
  • Comfort with delivering constructive feedback, including the rationale for any rejection of names by leadership.
  • Detail-oriented with strong organizational skills.
  • Familiarity with intellectual property considerations is a plus.
  • Proficiency in Microsoft M365 including Teams and Excel
  • Familiarity with ServiceNow ticketing system
  • Flexible to Support various Global Time Zones

What we offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across ten locations – Argentina, China, Hungary, India, the Philippines, Poland, Sri Lanka, Mexico, Spain and the United Kingdom – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

  • Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
  • Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
  • Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
  • Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

If you can demonstrate that you meet the criteria above, please contact us as soon as possible.

In compliance with the requirements of the Whistleblower Protection Act, our company has established the Procedure for reporting breaches of law and undertaking appropriate follow-up actions. Any misconduct should be reported through the EY Ethics Hotline.