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Nike Director Visual Merchandising APLA 
United States, Oregon, Beaverton 
793108753

12.03.2025

WHAT YOU WILL WORK ON

The VM Director in APLA will develop (geo specific), adapt/enhance (global direction) and implement inspiring and premium presentation strategies and direction for the Nike brand across the marketplace. You will work collaboratively across retail, consumer, merchandising & brand teams to create and execute a distinct point of view for the brand at retail. You will lead the creation of seasonal playbooks & tools that enable territories/leagues and store team to execute the vision at scale.

· Develop a marketplace VM strategy that sets an elevated retail brand foundation and delivers against commercial priorities.

· Lead strong partnership with merchandising teams to drive powerful journeys and product destinations that create distinction for the brand.

· Adopt & adapt global presentation tools to serve the unique needs of the APLA territories.

· Partner with Retail Brand on the development of seasonal plans to land the big ideas with impact in our most important doors.

· Build and connect the VM network across territories, key cities & stores.

· Develop, lead and inspire a diverse and creative team of direct and indirect reports.

· Mine for industry style and trend insights to deliver inspirational and aspirational consumer experiences.

· Deliver against the functional game plan process to impact the end in mind vision.

WHO YOU WILL WORK WITH

In this role, you will work with a diverse set of teams, and functions across Global, Geography & Territory organizations. This role reports directly to the Sr Director, Retail Marketing APLA and will build and foster strong relationships with Brand Management, Retail Marketing, Merchandising, Design & Marketplace. You will work across these teams to provide critical functional inputs & direction and to gain a deep understanding of the brand and marketplace needs & competitive trends.

WHAT YOU WILL BRING

  • Breadth and depth of functional expertise in the visual merchandising space & brand management/marketing (building & implementing strategies) that allow you to immediately build credibility as an inspiring leader in VM for Nike in APLA.

  • Possess a clear passion for the art and science of visual merchandising & styling.

  • Deep experience developing and driving inspiring consumer journeys and product presentation strategies.

  • Passion for team leadership, people development and coaching & mentoring a diverse team of young talent.

  • Extensive visual background with previous experience in large scale vertical and multi-brand retail environments.

  • Proven experience working with Sr Leadership to influence decisions and drive change at scale.

  • Can-do demeanor with the shown ability to adapt to changes in business needs or direction.

  • Bachelor's Degree in Business, Marketing, Visual Merchandising, Design or related field or combination of relevant education and experience in Visual Merchandising.

  • 10+ years of experience in retail marketing, visual merchandising, product merchandising or directly related experience.

  • Knowledge of current retail landscape and the latest trends and innovations for retail.

  • Exceptional verbal and written communication skills as well as strong influencing & negotiating skills required.

  • Confident presentation and computer skills with command of Outlook calendar, Excel, PowerPoint and Keynote, Mac proficiency strongly preferred.

  • Ability to travel approximately 4-6 times per year.