המקום בו המומחים והחברות הטובות ביותר נפגשים
•: Develop and ensure the strategic Multi-Channel Marketing (MCM) plan aligns with brand objectives.
•: Lead initiatives to capture consents and build a proprietary database of Healthcare Professional (HCP) emails and consents.
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•Partner with agencies to design and execute high-quality promotional multi-channel touchpoints (e.g., eDetail-aids, electronic event management).
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•: Develop metrics and dashboards to track performance and implement Close Loop Marketing (CLM).
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•Improve the online ordering experience and effectiveness through ecommerce enhancements.
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•Work closely with key stakeholders (commercial, portfolio, IT, legal, medical) to input into annual plans and report progress to leadership.
•Identify and engage a network of influencers (KOLs, patient advocacy groups, professional medical associations) to support Teva activities.
•Ensure the design and execution of joint working/partnership initiatives meet the needs of decision-makers, including clinicians, budget-holders, third-party payers, and national bodies.
•Assist in planning and executing events and marketing materials
•Bachelor’s degree in marketing or a related field.
•: 2-3+ years of proven experience in digital marketing.
•: In-depth knowledge of digital tools, multi-channel marketing, and the evolving commercial landscape.
•: Proficiency with Veeva, SalesForce.com, and Marketing Cloud.
•Experience in the marketing/sales function within the pharma or medical industry (preferred).
•Excellent written and verbal communication skills in English.
•Strong presentation skills.
•: Ability to work effectively with multiple interfaces.
•: Strong business acumen, decision quality, and functional/technical skills.
•Operational Efficiency:Proven ability to drive results, manage processes, and plan effectively.
• Generous leave, health, and wellbeing benefits
• Commitment to ongoing personal & professional growth via a blend of learning opportunities
• Opportunity to join a leading global organisation with a network of 37,000 employees operating in 60 markets, with 25 R&D sites
Senior Marketing Manager
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