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Adidas CATEGORY MANAGEMENT SPECIALIST 
Netherlands, North Holland, Amsterdam 
721509012

06.04.2025

Key Responsibilities:

  • Delivers a complete local category range plan (range selection, local pricing, Go-in margin, forecasting, phasing, segmentation and campaign execution.)
  • Defines the Turkey category range within guidelines by Global & Hub Business Unit (BU)
  • Prepare and analyze reports by providing and consolidating data and by using analytical skills and know-how.
  • Provide input into the overall seasonal, annual and strategic business plan for the category.
  • Follows in season brand calendar with related teams (Supply Chain, Channel Leads, Brand Activation and Omni Channel) and takes actions for execution of the calendar.
  • Establish product segmentation strategy for related categories & accounts.
  • Coordinates sell-in process for upcoming season and makes preparation for sell-in tools (Showroom preparation, sell-in presentations etc.)
  • Manages expectations of channels / accounts for the gaps in the market. Creates tactical price point products, exclusive offers in channel/account base.
  • Follows inventory and keeps the communication with related teams to catch the company target for a sustainable level of inventory.
  • Analyses the orderbook for upcoming season, defines action points and works with channels to secure the priorities of upcoming season

Key Relationships:

  • Turkey adidas Brand Team
  • EM Turkey Channel Teams (DTC, e-Com, Wholesale)
  • EM Hub BU and CTC
  • EM Turkey, SCM
  • EM Turkey Demand Planning

KPIs:

  • Brand Health KPIS (Brand momentum, Net Promoter Score, Spontaneous purchase intent, etc.)
  • Net Sales, Gross Margin%, Share of Category, Gender split
  • Orderbook Development
  • Range size and efficiency (incl. overlap)
  • Local Production / SMU /ABO Early Launch efficiencies

Knowledge, Skills and Abilities:

  • Strong and analytical skills
  • Strong interpersonal skills (e.g., relationship management, collaboration, creativity, confidence and facilitation)
  • Cross functional experience, across category management, merchandising, brand and sales
  • Fluent in written and spoken English is a must.

Requisite Education and Experience / Minimum Qualifications:

  • University degree in business, ideally with marketing and sales focus or equivalent professional experience
  • 2-3 years of category experience, cross-functional marketing and/or sales experience
  • Excellent presentation skills
  • Advanced in Excel and PowerPoint
  • A keen understanding of fashion & sports with the ability to stay updated with industry trends.