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Adidas MANAGER ASSORTMENT PLANNING BRAND ADIDAS United States, California, Antioch 676715226
13.07.2025
- PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION
Success in this role comes from the ability to connect data with product relevance—balancing rigorous analytics with product intuition to create channel-specific assortments that resonate with both the consumer and the buyer. KEY RESPONSIBILITIES
• Own and lead the seasonal assortment planning process for key digital wholesale accounts.
• Develop channel- and account-specific range strategies that align with commercial priorities and brand vision.
• Leverage historical performance, consumer behavior, and marketplace insights to define assortments that drive both sell-in and sell-out.
• Consolidate category plans from Brand Business Units into a cohesive, full-assortment view by account/channel.
• Reflect regional and omnichannel needs, including marketing and campaign calendars, in all assortment decisions.
• Represent assortment planning strategy at major GTM milestones—including pre-line meetings, range walkthroughs, and seasonal internal/external presentations.
• Lead or support product walkthroughs with internal sales teams and external buyers, showcasing product stories and commercial rationale.
• Collaborate closely with cross-functional teams including Sales, Brand, Go-To-Market Planning & Insights, and Merchandising Operations.
• Analyze weekly and seasonal sell-through performance to inform future planning cycles.
• Guide, mentor and collaborate with team members; people management experience preferred but not required. KEY PERFORMANCE INDICATORS (KPIs)
• Net Sales and sell-in/sell-out performance by account
• SMU (Special Make-Up) development and execution
• Assortment segmentation compliance
• Market share contribution by channel/account
• Internal stakeholder alignment KEY WORKING RELATIONSHIPS
• Go-To-Market Planning & Insights’ (GTM P&I) P&I team
• Go-To-Market Planning & Insights’ (GTM P&I) Marketing Operations (MOPS) team
• Brand Business Units (Originals, Sportswear, Running, Football etc.)
• Brand Activation & Digital Marketing Teams
• Digital Wholesale Account Managers KNOWLEDGE, SKILLS AND ABILITIES
• Proven ability to balance data-driven decision-making with strong product and commercial sense
• Deep understanding of wholesale, e-commerce, and marketplace dynamics
• High awareness of product trends and ability to curate assortments accordingly
• Excellent communication and presentation skills; capable of engaging both internal teams and external buyers
• Strong stakeholder management and cross-functional collaboration
• Fluent in English and Korean (spoken and written)
• Proficient in Excel, PowerPoint, and business intelligence tools—especially Power BI and ThinkCell
• Leadership mindset; ability to coach peers or cross-functional teams regardless of formal people management experience EDUCATION & EXPERIENCE REQUIREMENTS
• Bachelor’s degree in business, Fashion, Marketing, or a related field
• Minimum 8–10 years of experience in assortment planning, merchandising, or product/channel strategy
• Experience in fashion, sportswear, or consumer lifestyle industry preferred
• People management experience is a plus, but not mandatory
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