Dental Professional Commercial Leader Job Description
Develop and implement key programs to address sales growth strategies and goals, specifically around the areas of Practice Development, Key Account Management and Services, and distributor management. Strong working relationships with Sales, Marketing, Clinical and sales operations team are particularly critical. Ability to analyze the effectiveness of programs is a must.
Develop and drive marketing plans and market entry strategy for dental partner business including DSO, relevant dental partner, dental distributors etc.
Achieve the business goal of dental market penetration and share by ensuring the effective fulfillment of objectives and deadlines
Make effective marketing plan, increase the product awareness and reputation in DSO market.
Establish a strong relationship with existing and new customers
Practice Development Program : lead the definition and implementation efforts of Philips Zoom Practice Development Program, designed to effectively support our customers in the management of their practice, both from a marketing and organizational perspective. This also includes defining appropriate support materials and training programs for the sales team, as well as working in close collaboration with customers
Manage key market research programs that deliver actionable insights into our customer relationships. Keep this knowledge current and properly disseminated through the organization.
This role will be office and field based. Intense interaction with key customers and the sales organization will be imperative, at least in the early stages. As a business development role, it is expected that the role will directly involve sales calls to chosen customers, and the definition of a strategy to grow those particular customers.
Build, management, direction, and motivation of the team, including: development of sales plans, targets, and strategies and the removal of obstacles to success
Provide all appropriate reporting to the director, including feedback from customers and subsidiaries
Acquire and maintain detailed knowledge of the company's products