Microsoft Senior Integrated Marketing Communications Manager – Game Content Studios 

United States 

669252213

and King portfolio of games. This person will help manage campaign execution by partnering closely with publisher marketing partners and internal counterparts across digital, social, PR, events and more.This role will lead the development of fully integrated GTM plans for both new games as well as expansions and DLC, including overseeing asset production, trafficking and approvals.The ideal person will have a proventrack recordof deliveringlarge scalecampaigns and have a true passion for the gaming and entertainment industry. You will be adept at working across a large andhighly complexorganization with multiple stakeholders, delivering on time and on budget.

We innovate new ways toWe lean into uncertainty, takeand recognize that failure can happen on the path to excellence.

to deeply understand our players and their needs.Earning fans for our gaming brands and products is a fundamental driver of our decisions.

everyone on the planet. Wejust value differences, we seek them out.

and ambition. We empower & support each other.We debate,and then support decisions and each other. Were in it together

We believe games are a natural way to get comfortable with technology & teach us about challenge, connection & competition

We celebrate a job well done and each other.

Required/Minimum Qualifications

• Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 7+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience
  • OR equivalent experience.

Additional or Preferred Qualifications

• Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 9+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience
  • OR Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 4+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience
  • OR equivalent experience.
• 5+ years people management experience.
• 4+ years of advertising,brandand/or campaign development experience
• Budget management experience and the ability to manage budgets across multiple products and timelines

Microsoft will accept applications for the role until August 5, 2024.

• Contribute to global campaign strategy and driving development of the Go-To-Market plan
• Collaborate with partners and internal teams in campaign development
• Develop anddisseminatekey consumer-facing messaging and copy that can be used consistently across all integrated marketing channels on a global level
• Assistin the development and distribution of key campaign documents, including authoring the integrated marketing plan, campaign creative briefs,etc
• Partner with teams at strategic and tactical levels to insure successful implementation in key global markets and across all retail channels
• Partner with internal teams to successfully launch campaigns across all media channels
• Budget oversight and management across multiple deliverables and lines of business
• Maintainingcompliance with legal, Geo-Politicaland other compliance teams on the creative content approvals and clearances
• Guide partners on best practices and opportunities to maximize impact and presence in owned and operated channels
• Embody our