What you’ll Gett up to
You will find ways to engage users across email, SMS, in-app notifications and more to encourage them to take their first ride and keep them riding with Gett through loyalty, retention and reactivation programs.
On a typical day you might:
- Build a new automated customer journey flow to encourage dormant users to ride with us again
- Deep dive with the analytics team to identify gaps in performance
- Prepare a monthly campaign performance report for the management team
- Implement an A/B test in the CRM (we use Braze) to improve campaign performance
Who we’re looking for
We’re looking for a skilled technical marketer who has a strong command of how comms can drive incremental growth. Your background and skills might look something like:
- Deep understanding of CRM - Experience building a variety of multi-channel communications; from lifecycle stages through to behavioural-based triggers.
- Data-led and analytical - You’ll be confident working with data to analyse campaigns and inform decisions on how to improve performance, with the ability to translate complexity for your audience
- Strategic, customer-first thinker - You have a strong grasp of how and when comms work for customers for optimal results and can brief creative teams with clear instruction
- High-agency person - You don’t wait to be told what to do, but seek out opportunities to improve process and performance, even if it’s not in your remit
Big plus if:
- You’ve worked with Braze and SFMC
- You are comfortable writing or editing copy where necessary
What you’ll Gett
🌴25 days holiday a year + bank holidays + a day off in your birthday month + 2 volunteer days + 1 Wellbeing day per quarter - PLUS one extra Friday off every month!
💻Working from Home Allowance
🧓Pension Scheme
🚲Cycle to Work Scheme
🚘Electric Car Scheme
😷Private Medical Cover
🏥Health related cash plan
✨Life Insurance
🫴Employee Assistance Programme
🏋️Discounted Gym membership
Sounds interesting? Here’s how to apply and our interview process…
- Send us a CV and Cover Letter We’d love for you to tell us why you’d be suited to the role and provide a few examples of customer comms that you love from brands you admire or you’ve worked on yourself
- Talent Screen - (30-45mins) Our Talent and People Partner Joe Phillips will be asking around your experience and motivation for joining Gett 🧡
- Hiring Manager - (1 hour video call) - Here you will meet Ben Bailey (VP Marketing)! He will deep dive into your experience in relation to the role. Asking questions around your marketing experience 😊 You will also have time to ask questions to Ben, so have them prepared! 📝
- Presentation (1hr video call) - We will send over a time-boxed exercise (no more than 1 hour prep) which will be presented to Ben Bailey and Vicky Taylor (Senior Brand Manager). Presenting will be the first 20 mins and the rest of the interview will be Q+A around your presentation. You will also get a chance to ask questions to both Vicky and Ben
- Peer Review (30-45mins video call) - Here you will meet more members of the team to discuss your experience and your motivation along with an opportunity to ask any questions directly to the team 😊