Citi Group Email Production Manager Hybrid 

United States, Texas 

617276632

The Digital Marketing Lead Analyst is a strategic professional who stays abreast of developments within own field and contributes to directional strategy by considering their application in own job and the business. Recognized technical authority for an area within the business. Requires basic commercial awareness. There are typically multiple people within the business that provide the same level of subject matter expertise. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular in the effective manner to build email marketing programs that are efficient and minimize risk. Significant impact on the area through complex deliverables.Responsibilities:

• Following the monthly prioritization of all email campaign requests, develop required email instructions to effectively translate creative assets (copy, art files) into detailed build requirements within the Salesforce Marketing Cloud platform.

• Adhere to all established Control processes, carefully documenting various approvals and checks and appropriately filing for future monitoring

• Contribute to email program build design solutioning

• Coordinate required program validations

• Create, maintain email creative inventory status: list of versions and assets/status for each assigned program

• Ensure emails are ADA compliant to WCAG 2.1 AA Standard

Qualifications:

• 6-10 years of experience in Business, Marketing/Servicing or Marketing Management, Project Management skills

• Demonstrated customer focus and past achievement in applying a customer mindset to shape solutions and approach to realize marketplace potential and meet financial goals.

• Digital experience and analytic background preferable

• Experience working with creative agencies for creativedevelopment/understandingof the creative agency process

• Highly capable in driving change and innovation to deliver growth

Desired Qualifications:

• 6+ years of business experience, particularly in email campaign production management

• Experience with Salesforce Marketing Cloud Content Builder and Journey Builder

• Strong communication skills and the ability to clearly and effectively discuss projects

• Successful experience partnering with internal clients and external developers

• Excellent organization and time management skills to track multiple, concurrent job statuses; works effectively under tight deadlines, adhering to process calendars

• Experience with Confluence and/or Jira a plus

• Accountability, attention to detail, decisiveness and strong work ethic

• Strong interpersonal and relationship-building skills; role requires collaboration and teamwork across organizational boundaries

• Intellectual curiosity, logical thinking and the ability to solve problems creatively

• HTML literacy (knowledge of the coding essentials)

Education:

• Bachelor’s/University degree, Master’s degree preferred

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

Anticipated Posting Close Date:

View the " " poster. View the .

View the .

View the