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Microsoft Partner Marketing Manager Taiwan, Taoyuan City 614779806
Today
Partner Marketing managerassess their product and associate marketing activity, their
Required/minimum qualifications
- Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 5+ years sales, marketing, or business development experience OR equivalent experience.
- English fluency is required
Additional or preferred qualifications
- Master's Degree in Business Administration, or related field AND 4+ years sales, marketing, technology-based, or business development experience OR Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 6+ years sales, marketing, or business development experience OR equivalent experience.
- Proven expertise in the marketing industry, ideally within the PC hardware space, with 6+ years of experience managing multiple product categories and navigating complex sales motions.
- Skilled in developing integrated partner marketing plans and executing campaigns across diverse marketing disciplines.
- Proven success in partner engagement and delivering measurable growth and performance outcomes.
- Deep understanding of sales channels and their dynamics.
- Demonstrated excellence in marketing execution and ROI through strategic planning, operational efficiency, creative execution, readiness, and data-driven insights.
- Exceptional written and verbal communication skills, with a strong ability to actively listen.
- Strong presentation skills across various audience sizes and levels, with a successful history in sales and negotiation, including advanced sales techniques.
- Ability to influence and engage senior stakeholders; exhibits strong executive presence and cross-functional collaboration.
- Comfortable managing ambiguity and rapid change; demonstrates agility and a willingness to take risks.
- Proven ability to lead and develop high-performing, diverse, and hybrid teams.
- Strong analytical capabilities to identify growth opportunities, manage investments, and optimize ROI.
- Background in PC hardware and/or commercial hardware channels is a plus.
- Willingness to travel up to 20%, depending on role location.
- Spanish proficiency is desirable.
Analytics and Insights
- Consumes and interprets data and metrics to complete analyses. Identifies trends in partner and competitive data to help assess the impact of a campaign/project. Helps to change and adapt partner strategies based on feedback and evaluation of data.
Business Operations
- Plans, manages, and is accountable for allocated marketing funds and budget spend in collaboration with agencies and partners to help ensure allocated budget is properly spent, while considering mutual business objectives and goals with partners. Contributes to the investment process by helping to identify and executing on new/existing business opportunities to drive strategic impact for Microsoft (e.g., revenue upside, new device growth, optimization of investment buckets). Monitors and tracks business investments of the partner to ensure that they correctly utilize allocated budgets and establishes return on investment (ROI) and related benchmarks to ensure performance goals are met. Complies with budgeting and investing practices to ensure alignment with expectations regulations.
- Ensures privacy, brand, marketing funding, statement of work, store-specific developer policies, and marketing proof of execution compliance of products, processes, programs, and policies are followed across teams and functions. Seeks exceptions to policies with appropriate Corporate, External, and Legal Affairs (CELA) stakeholders.
Go-To-Market Planning
- Executes, develops, and/or drives marketing strategies to ensure market, channel, and partner readiness for new solution/offering launch. Collaborates across cross-functional teams to execute on solution/offering launch strategies within a go-to-market planning cycle to ensure full-funnel marketing. Continuously optimizes and owns and delivers consistent experiences within the partner/channel by leveraging marketing materials and toolkits to execute on-time and align to budget.
Partner Experiences
- Supports the development and mutual creation of new partner capabilities and opportunities through partner experiences to help provide a competitive advantage and to land key product messages with partners. Measures the impact of end-to-end partner experiences through a co-marketing and partner standpoint, as well as evaluating return on investment (ROI). Ensures, executes, and accelerates partner-to-partner collaboration of marketing activities to build impact of partner experiences and programs.
Relationship Building
- Collaborates with cross-functional stakeholders to market products and enhance offerings. Builds trust and credibility in new and existing relationships with internal teams, while applying expertise to cross-functional and partner teams. Identifies and works to connect customer/partner opportunities with internal stakeholders (e.g., product management, category, business development, sales) through partner capability sharing, and advocates for the customers/partners to internal teams.
- Owns/drives trusted executive-level partner marketing relationships in order to work towards mutual business objectives and alignment to partner's priorities to establish trust and credibility. Advises and informs partners on best practices through deep solution area knowledge. Ensures effective communication of marketing messages and product/program incentive changes through and to partners and within a communication channel. Identifies gaps in current partner capabilities and capacity and drives plans to address gaps to build partner capability and capacity and drive partner sharing.
Sales Plays
- Leads the mapping of accounts with partner solutions and sales plays by identifying sales plays aligned to co-sell prioritized partners. Drives demand generation to build partner co-sell pipeline through solution area sales plays execution and with partner-to-partner (P2P) interactions.
Strategic Planning
- Executes, creates, and/or drives solutions strategies/content roadmaps (e.g., product, enablement, recruit, incentives/investments) with new or existing partners and internal/external stakeholders (e.g., Partner Development Manager [PDM], Channel Manager) based on research and deep understanding of the partner’s financials and strategic priorities, as well as business, industry, and competitive landscapes. Provides input on partner marketing plans and market opportunities and supports the management of planning activities against scorecard metrics and goals. Maps partner capabilities and priorities with Microsoft goals and strategies to help ensure strategic alignment. Influences across a regional leadership team to help drive strategic action. In partnership with internal counterparts and sales teams, leverages data to build data-driven solution area strategy including growth targets, partner capacity, projections (e.g., reach, frequency, yield targets), and capability to co-sell and capitalize on market opportunities.
- Synthesizes and consolidates information gathered from research (e.g., industry best practices, sales information, etc.) in order to inform and design partner strategy and to gain competitive insights. Seeks potential opportunities involved with specific partner collaborations to enable others to conduct risk analyses.
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