Your responsibilities will include:
- Leverage core marketing strategies to drive business objectives, including market analysis, segmentation, customer targeting, product positioning, and message creation.
- Lead the planning and execution of product launches and marketing campaigns, including developing marketing materials, training sales teams, and coordinating with regional stakeholders.
- Lead planning and execution of comprehensive competitive response plans.
- Support regional training of marketing and sales teams.
- Spend time in the field to gain market and clinical insights, as well as build relationships with key physicians.
- Serve as subject matter expert for interventional spine product portfolio
- Develop and maintain a comprehensive competitive intelligence framework to monitor competitors' strategies, products, market activities, and performance in the back pain solutions space.
- Make recommendations on product launch cadence leveraging a broad organizational, technical capability and competitive perspective.
- Support corporate accounts on IDN strategy.
- Propose the allocation of resources to assist in managing products' life cycle from concept through retirement by assessing long-term needs and objectives. Support execution of recommendations.
- Network with colleagues in other divisions and cross-functional departments to align strategies and opportunities.
- Demonstrate a primary commitment to patient safety and product quality. Understand and comply with all regulations governing the quality systems.
Required qualifications:
- Bachelor’s degree in Business, Engineering, Science, Healthcare/Biomedical fields
- 7+ years of professional experience in the medical device industry
- Upstream and downstream experience
- Experience with market and revenue modeling
- Experience with determining customer needs within medical device markets
- Flexibility to travel up to 20% in support of tradeshows, internal meetings and customer programs as required.
- Demonstrated ability to work independently and collaboratively to meet deadlines and manage all aspects of product development and commercialization
- Proven track record of Physician and KOL engagement
- Excellent communication and interpersonal skills
- Single use device product launch experience
Preferred qualifications:
- Advanced degrees, including M.S, PhD or MBA
- Specific medical device experience in low back pain solutions
- Sales experience
- Outstanding customer service skills, both internal and external to the organization
- Capital equipment product launch experience
Compensation fornon-exempt (hourly), non-sales rolesmay also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).
Compensation forexempt, non-sales rolesmay also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).
For MA positions:It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.
Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.