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Citi Group Product Content & Communications Strategy Lead 
United Kingdom, England, London 
596399142

25.06.2024

By Joining Citi, you will become part of a global organisation whose mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress.

What you’ll do:

As the Product Content and Communications Strategy Lead for Data, Digital and Innovation within Securities Services, you will play a pivotal role in shaping and driving the content strategy for client engagement and product adoption across UK & Europe. You will work with our Product Managers, Client Coverage, and Marketing Organizations to shape and execute the content and communication strategies for our Data, Digital and Innovation Products.

  • Develop and implement comprehensive content, communications and product adoption strategies to deliver target engagement.
  • Oversee the creation and distribution of high-quality content in partnership with marketing.
  • Conduct market research and competitive analysis to understand and identify opportunities to improve product positioning in our content and product adoption strategies.
  • Work closely with cross-functional teams including sales, client services, and technology to ensure cohesive messaging and successful product adoption and engagement.
  • Establish and monitor KPIs to measure the effectiveness of the content and content distribution.
  • Support the design and implementation of comprehensive campaigns to enhance client awareness.
  • Monitor industry trends and competitor activities to ensure product positioning remains competitive and compelling.
  • Design and execute relevant and targeted sales campaigns and drive relevant thought leadership content.

What we’ll need from you:

  • Knowledge of Securities Services and the investment management process is strongly preferred.
  • Relevant experience in content strategy and in digital products and platforms.
  • Intellectual curiosity, analytical and conceptual thinker.
  • Attention to detail and process/analytic mindset.
  • Ability to build networks and relationships internally and externally.
  • Familiarity with product development methodologies.
  • Bachelor’s/University degree or equivalent experience preferred

By joining Citi London, you will not only be part of a business casual workplace with a hybrid working model (up to 2 days working at home per week), but also receive a competitive base salary (which is annually reviewed), and enjoy a whole host of additional benefits such as:

  • Generous holiday allowance starting at 27 days plus bank holidays; increasing with tenure.
  • A discretional annual performance related bonus.
  • Private medical insurance packages to suit your personal circumstances.
  • Employee assistance program.
  • Pension plan.
  • Paid parental leave.
  • Special discounts for employees, family, and friends.
  • Access to an array of learning and development resources.

Product Management and DevelopmentProduct Development


Time Type:

Full time

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