Vimeo Product Manager Marketing & Operations Data 

United States, New York, New York 

591343983

What you’ll do:

• Creating audience segments and suppressions within CDP or ESP platforms and routing the datasets into corresponding marketing channels.
• Troubleshoot errors within the data with channel owners, engineering teams, and product owners
• Training & enabling Vimeo employees to be able to scope audience sizes quickly within our CDP or ESP platforms.
• Deeply understand channel owners needs and motivations to develop reporting that measures our lifecycle communications’ effectiveness and health
• Drive product strategy around the implementation and utilization of operational data
• Partner with strategic counterpart to ensure marketing communication platform is utilized for scalability and stability
• Manage vendor relationships with ESPs, CDPs, and Data Warehouse partners
• Partner with marketing channel owners to ensure the connection between channel platform and data warehouse
• Work with upstream Product Managers and Engineers to identify source event data and metadata and negotiate its delivery to the data platform
• Creating datasets and datamarts within Snowflake and CDP Platforms.

Skills & knowledge you should possess:

• 3-5 years of experience within marketing operations or data management
• Demonstrated excellent written and verbal communication skills
• Demonstrated excellent interpersonal skills, including ability to partner with others and build consensus in a cross-functional team toward a desired outcome
• Deep understanding of SaaS business model, subscription marketing experience preferred
• Proven ability to organize and prioritize work
• Hands on experience working with various ESPs (Salesforce Marketing Cloud & Marketo experience preferred), CDPs (Simon Data), Segmentation tools (Amplitude), and Data Warehouses (Snowflake)
• Ability to seamlessly collaborate across the teams
• Ability to craft client presentations and lead presentations to executive leadership
• Skilled at project management and delivery
• Basic knowledge/comfort with HTML & CSS, Jinja, Freemarker
• Proficient with SQL or other Relational Database Programming Language