Essential Responsibilities:
- Lead cross-functional teams with design, engineering, and marketing counterparts to deliver product initiatives
- Own and manage product roadmaps, prioritization, and discussions with stakeholders
- Identify and quantify new opportunities based on market trends, customer needs, and research
- Develop go-to-market strategies, including positioning, messaging, and value propositions for key products
- Collaborate with teams to ensure consistent messaging and alignment across customer touchpoints
- Coordinate product launches and marketing plans with Product, Sales, and Marketing teams
- Advocate for customer needs and insights to guide product development and marketing strategies
- Monitor competitors and industry trends to refine positioning and messaging
- Measure the success of go-to-market initiatives and their impact on product adoption and revenue
- Ensure legally approved messaging and guidance is developed and maintained across channels
Minimum Qualifications:
- Minimum of 8 years of relevant work experience and a Bachelor's degree or equivalent experience.
Experience & Expertise:
- 5-7+ years of go-to-market, product marketing or strategy experience in B2B, e-commerce and/or payments spaces (cards, digital wallets or alternative payments preferred).
- Familiarity with enterprise commerce environments and payment flows (e.g. e-commerce, card-not-present, value-added services).
- Experience coordinating cross-functional teams and supporting GTM planning cycles.
- Demonstrated ability to drive product launches and GTM execution across key programs, tactics and content development.
- Strong understanding of customer lifecycle, product and commercialization phases, and sales and marketing motions.
- Business and technical expertise to articulate product value and capabilities internally and externally.
Leadership & Collaboration:
- Proven ability to collaborate with multiple teams in a matrixed environment and influence without authority.
- Strong organizational skills and attention to detail, with experience managing projects or workstreams independently.
- Experience presenting insights and plans to internal stakeholders, cross-functional teams and leaders.
Analytical & Strategic Thinking:
- Data-informed mindset with the ability to distill complex inputs into clear strategic direction.
- Comfort working with qualitative and quantitative market research.
Communication & Execution:
- Excellent written and verbal communication skills, including content development and storytelling.
- Ability to work under pressure, manage ambiguity, maintain focus on high-impact deliverables and chart a path forward independently.
- Detail oriented, with attention to nuances in executing large scale projects with lots of moving pieces.
- Action oriented with ability to execute, problem-solve to streamline processes and build to scale.
- Keen listener with recognition that success is rooted in understanding.
- Strong communicator who takes his/her/their job seriously but does not takehimself/herself/theirself too seriously.
Self-Starter & Growth Mindset:
- Comfortable taking initiative, learning fast and navigating complexity.
- Intellectual curiosity and willingness to learn all facets of your product area and process.
- Enthusiastic about improving processes, documentation and operational rigor.
- Passionate about delivering a great customer experience, product and customer value and contributing to a team goal.
Additional Requirements:
- Willingness, ability and desire to periodically travel
Travel Percent:
The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .
The US national annual pay range for this role is $100,500 to $173,250
Our Benefits:
Any general requests for consideration of your skills, please