IBM Creative Social Strategist 

United States, Texas, Austin 

580955664

· Develop and implement social media strategies that align with the organization’s marketing and communications objectives. This involves understanding key platform strengths, researching audience, building a strategy, pitch, and supporting tactics.
· Monitor and measure social media performance. Analyze data and use it to optimize social media strategy over time.
· Stay up to date on social media trends and best practices across all key platforms (LinkedIn, Reddit, Instagram, TikTok) . Knowledgeable about emerging platforms and tools in order to provide feedback and adapt content while building tactical plans.
· You have a keen understanding of how to connect business priorities to culture through intentional social storytelling
· Build relationships with key platform partners to remain up-to-date and a point person for social in the broader org
· Manage internal stakeholders invested in campaign specific plans

· Provide confident feedback on creative, copy, and social strategy to internal creative resources and agency.
· Play ownership role in managing creative resources during pivotal marquis brand moments- from briefing, project management, creative feedback, stakeholder management, and execution.
· 5+ years of relevant experience in social media, either in house or at an agency
· Experience leading creative brainstorms, pitching, and executing ideas from start to finish
· Experience working with creative resources
· Outstanding communication and organizational skills
· Experience building compelling social marketing strategies
· Deep knowledge of social media landscape from a brand POV and ability to advise accordingly
· Experience managing cross-discipline stakeholders
· Working knowledge of project management tools such as Slack, Monday, Airtable and Box
· Proficiency with social media management and analytics tools.