Citi Group VP CoBrand Business Analytics Lead Analyst 

United States, Illinois 

574418697

Responsibilities:

• Lead analytics for Spend and Balance Growth programs to grow CRS cards customer engagement with new & relevant offers using advanced modelling and analytical techniques.
• Develop analytically derived omni-channel targeting, offer, and communication strategies to drive long-term profitable customer engagement and expansion opportunities.
• Own campaigns targeting and design to optimize profitability and manage the process to build financial forecasts supporting all Spend Engagement campaigns,
• Identifies data patterns & trends, and provides insights to enhance business decision making capability in business planning, process improvement, solution assessment, etc.
• Recommends actions for future developments & strategic business opportunities
• May be involved in exploratory data analysis, confirmatory data analysis and/or qualitative analysis
• Translate data into consumer or customer behavioral insights to drive targeting and segmentation strategies, and communicate clearly and effectively to business partners and senior leaders all findings
• End to end project management for developing strategy, building consensus with functional and senior stakeholders and implementing recommendations
• Be accountable for audit and control requirements

Qualifications:

• 6-10 years of experience
• Experience as an Operations Research Analyst, Analytics Manager, Strategic Business Analyst or related position performing quantitative analytics supporting financial services
• Experience analyzing large datasets; applying mathematical, statistical and quantitative analysis techniques to perform complex analyses and data mining

• Bachelors/Universitydegree in Engineering, Math, Economics, Statistics or other quantitative field. Master's degree preferred

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

Anticipated Posting Close Date: