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Facebook Product Marketing Lead - Wearables Future Devices United States, California, Los Angeles 566660859
27.03.2025
Product Marketing Lead - Wearables, Future Devices GTM Responsibilities
- Lead a team of Product Marketing Managers, responsible for the planning, execution, and management of future Wearables devices programs
- Support all aspects of career and personal development for reporting team
- Support the team in setting priorities, ensuring cross-functional support & resources, and unblocking as they navigate new work streams across the company
- Develop and validate audience definition and sizing, product positioning, naming, and go-to-channel
- Maintain an ongoing canonical understanding of the wearables ecosystem, and competitive landscape, to identify Go-To-Market considerations, emerging use cases, and other growth opportunities
- Lead the development of out-of-the-box Go-To-Market plans for new-to-world products, and drive integrated efforts across cross functional teams
- Influence cross-functional teams (Product Management, Engineering, Design, etc.) to consistently build with our customer at the core, by building relationships, backing up claims with solid data and analyses and make change through aligned goals
Minimum Qualifications
- 10+ years of experience in product marketing, product management, management consulting, business strategy or a similar field
- 5+ years of people management experience
- Experience coaching team members through synthesizing qualitative and quantitative insights, to creating consumer lead global briefs
- Experience partnering with integrated marketing, data science, and product organizations to drive key results
- Experience working with cross functional, matrixed teams with high degrees of ambiguity
- Experience working in global marketing with hardware or physical products (eg. Consumer Electronics hardware, Consumer Packaged Goods)
- Experience presenting to executives and putting together commensurate documents and presentations
- Growth mindset, views problems as opportunities and ambiguity as adventure
- Bachelor of Arts/Bachelor of Science degree
Preferred Qualifications
- Product marketing experience managing across a portfolio of products – including projects that work across a multi-product portfolio
- Experience leading teams to drive initiatives that have not been done before – setting goals, communicating the business vision, bringing stakeholders along, facilitating cross-functional alignment, through execution, measurement, and performance assessment
- Experience identifying and analyzing long term, critical problems facing the relevant areas of the business and drove solutions for them – including, marketing, sales, supply chain, and finance
- 10+ years of experience in product marketing
- Master of Science/Master of Business Administration degree or equivalent experience
About Meta
$189,000/year to $258,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about at Meta.
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