Samsung Sr Mgr Product Marketing Laundry 

United States, New Jersey 

565286441

Responsibilities

• Defines and drives the execution of the marketing plan for Samsung’s laundry segment to meet the P&L goals and KPIs
• Product Planning: Drives product launch planning and implementation for a strategic product line-up, including supply chain alignment, promotional bundling, assortment planning, and merchandising.
• P&L Ownership: Leverages the financial target planning (TP) process to set and monitor monthly customer sales targets, to allocate promotional spending, and to monitor and drive

• inventory forecastaccuracy
• Sales Forecast Optimization: Closely monitors and analyzes category market performance, sales feedback, and reseller inventory (sell-in / sell-out ratio) to resolve businesschallenges.
• Inventory Management: Collaborates with product supply to effectively manage inventory to optimize sales, while minimizing on-hand quantities
• Collaborates with sales teams and customers to develop key customer-specific sell-in and sell-through strategies, programs and pricing, requiring pitch presentations to retailers and buying groups.
• Orchestrates cross-functional collaboration essential for developing and executing successful go-to-market, advertising and pricing strategies
• Manages marketing activities and promotion investments across the lifecycle of individual products or categories to drive sales and profitability (e.g., market analysis, planning / pricing, product launch, inventory management, product retirement)
• Actively works with HQ to identify in advance the new model capabilities and release dates that will ensure the timely development of promotional material and inventory clearancestrategies
• Collaborates with demand generation group to create of Above-the-Line (ATL), Below-the- Line (BTL), and advertising materials, online assets, collateral, and training
• Works closely with HQ to communicate local customer/consumer behaviors and preferences for a category to influence current and new product features
• Transitions from a support to a decision-making and people-management role as a surrogate Director when necessary
• Manages and develops product marketing talent to ensure high caliber product marketingteams
• Works with senior leadership and maintains a consistent relationship with BusinessManagers
• Collaborates with Samsung’s PR and event leads to support product promotion events (e.g., trade shows, media events)

Minimum Qualifications

• Bachelor’s degree (B.A. or B.S.). MBAPreferred
• 10 or more years of experience in brand and/or product management, with some experience managing the P&L
• Considers the consumer/shopper first when designing product and go-to-market strategies, by consistently applying consumer learnings when making decisions.
• Confident communicator with the ability to influence both internal and external stakeholders to “buy into” category priorities, including executives.
• Strong analytical capability, with the ability to estimate promotional sales lifts, sales forecasts, and sales opportunities for new product launches.
• Experience managing retail market across multiplechannels
• Strong team and x-functional collaborator, who can identify and adjust when to be either the leader or a partner in any given project situation.
• Experience in creating, and comfortable with presenting, compelling presentations to Samsung and customer executives
• Advanced experience with Microsoft Excel andPowerPoint