You will primarily be responsible for orchestrating the go to market (GTM) plan and resources, achieving bookings and growth goal for a SMB territory.
Activities include but not limited to:
- Planning and developing demand generation & market awareness activities in collaboration with marketing (including direct to customer and to, through, and with partners)
- Working with all key routes-to-market: Distribution (2T VARs), Service Provider Channel, NDI’s, on-line/eCommerce resellers to increase customer access in the territory.
- Using business intelligence for region – whitespace, wallet share, customer intelligence
- Orchestrating day-to-day activities of SMB Territory Pod including SMB Sales Acceleration Managers and Architecture Sales Team Members in their territory
- Work with distribution to increase number of active selling Partners in your territory
Key skills and competencies:
- Excellent track rack record of success leading a large territory, demand generation, partner development, strategic account planning, forecasting, quota attainment, presenting ground-breaking solutions via sales presentations, short-term, mid-term, and long-term opportunity management.
- Ability to connect and tell the One Cisco story, articulate value proposition particularly for SMB
- Think strategically and creatively about the business, possess strong business insight and have an in-depth knowledge of (Major Partner Routes to Market) distribution, NDI’s (CDW, SHI, etc) regional partners and marketing demand generation to drive impact in the region
- Knowledge of SMB customers and buying personas, and ability to analyze customer activities, profiles and information. Knowledge of partner and distribution executives and sales leaders, including their Cisco practice strategy.
- Knowledge of digital marketing and its value as a scaling factor for Cisco, through partners, in SMB customer segment
- Working experience of bringing to bear Business Intelligence, data-driven decision-making AND strict planning cadence and discipline
- Strong collaboration, influence, and people leadership skills
- Positive can-do attitude and an ability to learn new things
- Ability to work in a dynamic, high-pressured sales environment and strong sense of urgency
- Excellent written, verbal communication, listening and presentation skills. Able to articulate complex ideas and strategies to people at all levels of the organization
- High-level of maturity and confidentiality.
Minimum qualifications
- 4+ years of experience in prospecting, replacing an incumbent, and protecting the Cisco installed base.
- Bachelor's degree or equivalent work experience.