Taboola Product Marketing Manager Publishers 

United Kingdom, England, London 

469778981

What skills and qualifications do I need?

For this role, it is essential that you have:

• Minimum 2 years experience in Product Marketing or related role
• Experience developing impactful product Go-To-Market strategies and cross-functional plans
• Experience in B2B marketing and driving product launches, including value proposition development, product and portfolio positioning, and solution packaging
• Passion for product positioning and messaging, with excellent writing skills and customer communication
• Ability to think creatively while making decisions based on data
• Motivated self-starter who thrives in fast-paced marketing environments
• Teamwork skills a must, proven ability to manage external resources and collaborate with other functions in the company

It’d be great if you also have:

• Experience from a company in digital media, ad/media tech, or SaaS platforms
• Experience working in a truly global company
• Experience preparing and executing presentations for senior executives and C-Suite
• Experience working on products or initiatives that drive customer engagement and loyalty

As a Product Marketing Manager, you will:

• Drive business value and growth for Taboola’s Publisher products by:
• Harnessing a deep knowledge of our market, customers, and competitive landscape
• Communicating a differentiated market position that resonates with target customer segments and personas
• Orchestrating impactful go-to-market strategies and activities to support retention of existing customers and the acquisition of new customers
• Drive planning and execution of new product launches collaborating with Product Management, Sales, Account Management, Marketing teams as well as the executive team and external resources
• Collaborate closely with product teams – delivering Voice of Customer feedback and product roadmap insights, developing customer use cases, and analyzing competitive & market trends
• Collaborate closely with field sales teams AND customers — both to deliver content and to gather feedback
• Act as the primary thought leader for your product domain
• Join client meetings to evangelize new products and receive direct feedback on positioning, features and perceived value
• Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.
• Provide product direction, priority, and positioning to Marketing teams for events, campaigns, website content, blog posts, podcasts and videos

If you ask our employees what they love about Taboola they will tell you that here, they are able to discover their best professional selves, explore where they can grow, and learn from and together with smart and talented people.

• We work with some of the biggest names in the business. Our publisher partners include NBCU, ESPN, Bloomberg, IMDb and Business Insider. Our advertiser clients include Wells Fargo, Toyota, Pinterest, Expedia and Salesforce.

• Taboola offers generous benefits like health, medical and dental coverage, a fully-stocked kitchen with free breakfast and lunches, various gym partnerships and more.