Sr. Global B2B Marketing Manager - Dental Professionals
Marketing planning process
- Lead the Dental Professional Marketing planning process, together with the Regional Professional Marketing leads
- Ensure the Global and Regional marketing strategy seamlessly integrate into global business objectives and local consumer experience journeys.
New Product Value Proposition and benefit creation
- Lead the DP value proposition creation process for new product introductions within the DP channel, ensuring alignment with customer needs and market trends.
Portfolio coordination to B2B channel
- Align on the global and regional product portfolio strategy, ensuring integration across regions.
Regional Activation and Performance
- Collaborate with Regional Marketing teams to design and implement activation plans, providing ongoing consultation to ensure success.
- Track performance against defined KPIs to optimize marketing efforts and drive continuous improvement.
Your role:
You are
obsessed with your customer (the Dental Professional)and see every single interaction as an opportunity to build our brand.
- You are an impact maker : you focus, you choose, you drive — both in your own work and within the wider team & stakeholder landscape.
- You are a team player : you realize that success doesn’t come from the individual, but comes from a strong team-up across functions & regions.
- You bring clarity and consistency across the entire marketing funnel , with proven experience in (digital) marketing strategies & execution.
- You understand and transform internal barriers into smooth, dental professional-first experiences.
- You don’t settle for “good enough” — you take pride in excellent execution and deliver work that drive results .
- You’re efficient because you know what matters — and what doesn’t.
You're the right fit if:
- Minimum 5-8 years of (professional) Marketing Management experience in personal health/consumer goods industry (must)
- Proven delivery of global strategy and programs with turnkey playbooks for regional excellent activation (must)
- You thrive within complex, matrix organizations and stakeholder environments (must)
- Experience integrating healthcare professional (HCP) marketing into consumer journeys is a strong plus
- Fluent in English (required)
- University degree (e.g. in marketing, business or similar)
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
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If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care .