Snowflake FIELD MARKETING MANAGER – CENTRAL 

United States, Illinois, Chicago 

461737112

• Support Snowflake’s demand generation and sales goals through regional field and industry events

• Research, plan and maintain the Snowflake online calendar of events including Snowflake-driven physical and virtual event series, and regional hospitality field events

• End-to-end management of logistics and execution for all planned events; help shape event themes, work with outside vendors, oversee fulfillment/inventory levels, manage events’ sales staffing

• Collaborate with the Alliances organization on Snowflake’s strategic sponsorships and go-to-market execution plan at partner events

• Maintain direct alignment with sales leaders and sales teams in terms of all pre and post-event communication, marketing-driven campaigns, and event promotion strategy

• Evaluate all event campaigns’ impact and ROI to determine the success and forecast for potential future investment

• Manage and maintain regional field marketing budget

• Report on regional event campaign ROI and performance

• Plan and execute events within budget

• Interest in develop creative campaigns and approaches to solve regional challenges.

• Set goals and define metrics for each event including targeted lead flow

• Schedule and execute on consistent sales outreach/bi-weekly meetings

• Manage internal field and events communication between sales and marketing

• Support strategic industry events through logistics planning

• Represent Snowflake to counterparts at partners, vendors, and outside vendors

• Maintain email/slack responsivity rate within a 24-hour time period

• Ability to develop creative campaigns and approaches to solve regional challenges

• Knowledge of using marketing tools like Marketo, Salesforce, wordpress

• Proficiency with office productivity applications (e.g. Microsoft Office, Google Apps)

• Bachelor’s Degree in Marketing, Communications, or similar field

• General verbal and written communication skills

• Proven success in managing field marketing programs and relationships with large enterprise sales organizations

• Strong project management, time management, and execution skills

• Embodies strong organizational skills, ability to anticipate the needs of sales

• Ability to maintain an optimistic, approachable, and self-starter attitude

• Demonstrates creative spark as expressed in ideas for messaging, creative design, etc.

• Able to work independently and dedicate a minimum of 40 hours/week

• Must be legally authorized to work in the United States without restriction

• Willing to submit to a background investigation, including verification of your employment and criminal history

The following represents the expected range of compensation for this role:

• The estimated base salary range for this role is $93,000 - $124,900.
• Additionally, this role is eligible to participate in Snowflake’s bonus and equity plan.