F5 Marketing Operations Specialist II 

United States, Washington, Seattle 

46088029

Marketing Operations Specialist II

PRIMARY RESPONSIBILITIES:

• Build a strong trusted partnership with marketing stakeholders including demand generation, field marketing, integrated programs, events, and partner marketing.
• Drive program execution through build, testing, deployment, and measurement while providing campaign optimization recommendations
• Act as the primary point of contact for marketing stakeholders for their campaign requests, ensuring best practices are followed to drive accurate and consistent reporting
• Support the marketing team by building Marketo programs. This includes email builds/sends, landing pages, list imports, webinars, event programs, etc.
• Maintain and own campaign calendar entries; identify potential audience overlap and drive corrective action
• Proactively identify areas of improvement in campaign operations to continually evolve our best-in-class marketing processes
• Troubleshoot and resolve operational issues; conduct post-mortems on campaign incidents
• Promote best practices on data governance and data hygiene within the MarTech stack
• Manage multiple projects within our Wrike tool, while keeping tasks up to date to ensure smooth communication and transparency with stakeholders
• Provide QA and support for email campaign builds and other marketing efforts via Marketo (lists, workflows, template management, etc.)
• Keep documentation for marketing operations processes and systems to up to date where necessary

REQUIRED SKILLS EXPERIENCE and QUALIFICATIONS:

• 2-4+ years of proven Marketo experience managing operational responsibilities such as: webinars, events, newsletters, email blasts, and other campaign operations programs
• Marketo certification preferred
• Bachelors degree in a business or technical field preferred
• Spanish language proficiency a plus
• SFDC experience a plus
• Comfortable working with project management tools such as Wrike, JIRA, etc
• Experience working with ‘Integrate’ paid media campaign platform (or similar) is a plus
• Customer service oriented while delivering top notch quality campaigns to marketing stakeholders
• Maintain extreme attention to detail while managing multiple projects and interacting with multiple stakeholders
• Team player with outstanding interpersonal, verbal, and written communication skills
• Strong process documentation and knowledge transfer skills
• Self-directed, taking initiative to work toward identified marketing objectives

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

The annual base pay for this position is: $71,783.00 - $107,675.00