Nike Lead Men 's Media Marketing Soccer North America 

United States, Oregon, Beaverton 

393534729

In a typical week you would:

• Develop media campaigns, journeys and audience strategies designed to meet various objectives, and deliver highly targeted, premium, relevant content to that audience
• Partner with the brand and creative team to brief media asset requests in alignment with industry and channel-right best practices
• Create custom campaign executions in partnership with authentic partners in the media space such as: editorials, influencer marketing, video content, social media posts, podcast episodes, and audio scripts.
• Lead and project manage an internal team of integrated media operations, channel experts, acquisition and stores to ensure a cohesive media strategy and execution from start to finish.
• Serve as a media point person for the NA marketing team, in partnership with our agency and campaign/channel managers, to create and communicate holistic and compelling marketing plans
• Effectively able to communicate media’s priorities and needs to NA and Global marketing partners.
• Dive deep into weekly campaign performance, to understand trends and identify successes and opportunities
• Create production briefs for creative agencies and trafficking requests for media agencies
• Present media plans to internal leadership and business teams
• Creating and presenting briefs to our media agencies, providing strategic and tactical media plan feedback, and driving on-going campaign management in partnership with our media agencies of record
• Manage a robust campaign budget including working with agency partners on monthly campaign forecasts and reconcilations, and internal invoicing.

You will report to the Director, NA Media Marketing and partner closely with Integrated Media leads across channels, stores and membership to create media campaigns for priority seasonal campaigns. You will help manage multiple agency relationships, briefing in new campaigns, directing daily optimizations and reporting performance to internal teams.

You will be up to date on new advertising and paid strategies/tactics and platform capabilities through your relationships with media partners.

• Bachelor Degree or higher in Marketing or related field; or equivalent combination of education, experience and training
• 7+ years of work experience in digital/online marketing
• Strong understanding of digital and direct response marketing across key channels including Paid Social, Display, Video, Search, Affiliates and Custom programs in an e-commerce setting required; experience at a multi-channel retailer and/or driving online-to-offline programs a strong plus
• Familiarty with (and excitement about) US Men’s and Women’s Soccer
• Strong track record with showing up boldly and elevated in direct response marketing - connecting consumers with brand innovation, experiences, content that inspires, while leveraging data and testing insights to continuously improve
• Strong and thoughtful approach to issues, challenges and problems always keeping the consumer at the center or priorities.
• Experience managing multi-million dollar campaign budgets - creating PO’s, managing invoices, providing monthly forecasts and reconcilations
• Proven track record of working highly-collaboratively and cross-functionally, investing in relationships across diverse brand, creative, business, media, and technical teams. Skilled at leading teams both directly and indirectly in a highly matrixed environment.
• Excellent written and verbal communication skills, including concepting and delivering presentations on complex business issues required
• Passion for Nike’s mission to bring inspiration and innovation to every athlete* in the world
• Previous experience with managing large marketing budgets and having a proven record of delivering against sharp KPIs, revenue goals, and return on ad spend
• Strong analytical skills & comfort with getting your “hands dirty” diving deep into the numbers. Proven capability to use data to drive business decisions & marketing optimization required
• Can build and maintain strong relationships at all levels within the company. Effectivly communicate priorities and needs to executive audiences.
• Work location: Beaverton, OR (not able to consider remote options)