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Citi Group Program Management Lead Analyst 
United States, Florida, Tampa 
323654248

25.06.2024

Responsibilities:

  • Partners with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals. Engaged in implementing test strategies, developing campaign schedules, business as usual (BAU) auditing, and applying critical thinking to identify and mitigate potential issues. Assesses for impacts and potential need for additional testing to ensure overall channel integrity.

  • Collaborate with business partners to execute campaigns/initiatives that drive acquisitions growth and greater customer engagement.

  • Make decisions and recommendations based on analytics.

  • Identify and manage issues to resolution.

  • Assist with monthly budget reconciliation and marketing invoice processing to ensure proper vendor execution.

  • Manage internal legal and creative reviews and approvals for marketing campaigns.

  • Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

  • Recommend actions for future developments & strategic business opportunities, as well as enhancements to operational policies

  • Continuously improve processes and strategies by exploring and evaluating new data sources, tools, and capabilities

  • Identifying areas of improvement across the organization and making and executing actionable recommendations.

  • Set key performance indicators to measure and improve team performance.

  • Provide hands-on support to transform ideas into reality and monitor their progress.


Qualifications:

  • 6-10 years of experience in Marketing and retail bank/financial services industry experience.

  • Requires attention to detail, advanced project management skills, good communication and problem-solving skills.

  • Demonstrated organizational skills and ability to manage multiple tasks/projects at once.

  • Creative problem solving and sense of ownership.

  • Solid communication, presentation and project management skills.

  • Ability to work well under tight deadlines in a fast-paced and team-oriented environment.

  • Excellent written and oral communication skills, with demonstrated experience/skill in communicating with various levels of business leadership.

  • Relevant experience in consulting, client engagement, or project execution with demonstrated experience in data & analytics topics


Education:

  • Bachelor’s/University degree, Master’s degree preferred


This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

Marketing Program Management

Full timeTampa Florida United States$103,920.00 - $155,880.00


Anticipated Posting Close Date:

May 03, 2024

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