Consumer Marketing Manager - Oral Healthcare (Stamford, CT)
Job DescriptionConsumer Marketing Manager – Oral Healthcare
Your role:
- Deliver on yearly business targets and support the development of multi-year strategic plans for the Brand
- Develop & Execute Local Go-To-Market Strategy, win with Customers and launch new innovation with excellence - Be the expert on category dynamics and have a deep understanding of retailer strategies, shape initiatives to shift consumer behavior, boost off-take and secure incremental retailer listings
- Defending #1 Market Share position and generating continued growth of the Philips Sonicare brand; the #1 Electric toothbrush in the US, and #1 recommended by Dentists
- Analyze consumer research, customer research, channel trends, current market conditions and competitor information to unlock new insights that you will formulate to drive competitive advantage and future innovation development.
- Effectively analyze Mulo+ data to identify business issues and trends
- Creates Marketing Jobs-To-Be-Done and briefs for demand generation programs, ensuring that business performance is being delivered according to KPIs
- Develop commercial innovation to fill local consumer and customer needs (from insight to business case development to Go to Market strategy) partnering with the Global Business Unit team to resource and execute.
You're the right fit if:
- Have a Bachelor’s degree, MBA degree preferred.
- Acquired 5+ years of marketing experience. Brand Management and/ or CPG experience highly preferred.
- Skills include technical marketing and business analytics, including the development of business cases and experience with syndicated market share data analysis.
- Must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this .
- Work cross-functionally to ensure full on-time and in-full delivery of projects with a sense of urgency, adaptability, and drive.
- A self-starter, resourceful, and able to work semi-autonomously.
- Skills include demonstrated passion for putting the Consumer at the center of all that is done.
How we work together
This is an office role
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
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The pay range for this position in Connecticut is $106,680 to $170,688
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.