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HP CEE Retail Experience Manager 
Poland, Lower Silesian Voivodeship, Wroclaw 
271726133

20.03.2025
CEE Retail Experience Manager

Job scope:

  • Retailer Instore/Online Executions

  • Extended Sales Force Management

  • Retailer sell-to end customers campaign management

Main Tasks:

  • Maximizing HP retail sell-out and the customer experience in retail stores in the region

  • Support country teams on selecting, motivating, coaching, training, leading and developing a team of instore field representatives to accomplish HP's revenue and market share goals

  • Serves as the Trade Marketing expert to the countries for a wide range of extremely complex information regarding products, programs and co-marketing alliance

  • Serves as the Retail programs expert to the WW providing business and retailer insights

  • Integrates HP marketing programs to become a key part of the retail partner's business

  • Establishes and maintains account plans to promote sales growth across BUs through Trade Marketing initiatives

  • Grow HP business overall and HP's share of business by developing excellent customer experience around HP products and services

  • Actively engages HP resources and senior executives to build strategic relationships with the partner which ensures long- term business opportunities for HP

  • Provides the business rationale and risk assessment for making HP investments in the partner

  • Ensures that partners are compliant with legal and HP SBC practices under Trade Marketing programs

  • May recruit and develop business relationship with new partners

Key deliverables/accountabilities:

  • Extended Sales Force (ESFs, E-Merch, Promoters) management: Resources Optimization, coverage and structure, performance monitoring, budget monitoring,etc

  • In-store Management and Execution: POS assets deployment, Experience Store Scorecard Management, NPIs/Focus SKUs In-store launch

  • Drive Online specific initiatives: Shop in Shops launch/AMZ ecosystem,etc

  • PDG tool implementation ownership

  • Alliances budget investments and deployment: Coordinate with alliance business manager and support smooth operations

  • Amplify Istore/Online CX Audit

  • E-Merchandising and HP live agents team management

  • Bachelor or Master's degree in Sales, Marketing, Business Administration or any other related discipline

  • Typically has 5+ years of work experience on same or similar positions

  • Fluency in English (both written and verbal) as well as the local language

  • Travelling 25-50% of the time

Cross-Org Skills:

  • Effective Communication

  • Results Orientation

  • Learning Agility

  • Digital Fluency

  • Customer Centricity

Full time

No shift premium (Greece)


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