You, as customer-facing staff responsible for winning business, operate with some autonomy but are covered by well-defined Commercial policies or review of end results. The job allows modification of procedures and practices covering work as long as the end results meet standards of acceptability (typically annual volume, margin, and compliance requirements). You are responsible for medium-sized sales territories.
Roles and Responsibilities
- Develop and drive the regional structural heart and interventional growth strategy.
- Create education plan and cadence for local CVUS sales and clinical applications teams on the structural heart and interventional strategy, the technologies and devices associated with each care area, and effective techniques on calling into, demoing, and closing business in this space.
- Grow visibility and drive win rate in assigned geography/region.
- Deliver annual orders and revenue sales targets. Maximize profit margin on equipment and service contract sales.
- Identify, develop and cultivate strong relationships with Key Opinion Leaders, and stakeholders, within the customer organization, many of which will be new relationships for GE Healthcare (GEHC).
- Collaborate closely with Structural Heart Clinical Team to gain access to cases utilizing Vivid CVUS products in the Cath lab, EP lab, and/or hybrid OR.
- Specialize in – and be willing to regularly learn, digest and utilize – Structural Heart procedures through the utilization of Cardiovascular Ultrasound. Inclusive of transesophageal (TEE), intracardiac echo (ICE), and transthoracic echo (TTE).
- Proactively communicate and collaborate with your account community team including Cardiology Care Leaders, CVUS Segment Leaders, Product Sales Specialists, Clinical Application Specialists, Ultrasound Account Managers, Account Executives, and Service Team. Leverage counterparts in the Imaging and Life Care Solutions (LCS) businesses to gain access and establish customer relationships. Drive closure with effective product demonstrations and co-developed negotiation strategy.
- Establish strong relationship with device sales professionals that also sell, and support cases, in the structural heart, EP and OR space. Work with these partners and our local teams to gain access to procedures, develop strong local team relationships, and establish protocols for emerging devices/procedures.
- Work with local and virtual teams to meet in person and virtual new opportunity generation goals and move deals through sales stages: Qualify, Quoting, Opportunity Management, Territory Management, Demo, and Lifecycle strategy alignment.
- Leverage Salesforce.com (CRM tool) to track customer and account activity, to map visibility and drive market share. Ability to synthesize data and respond to market changes. Flexibility and balance to thrive in a dynamic industry and market.
Required Qualifications
- Bachelor’s degree and a minimum of 5 years selling and/or clinical experience, OR an associate degree with a minimum of 10 years selling and/or clinical experience.
- Proven experience with complex sales cycles and working in the hospital interventional environment.
- Excellent verbal and written communication skills in local language
- Ability to develop and build rapport at all levels within an organization and work well within a team
- Strong presentation and relationship building skills
- Ability to synthesize complex issues and communicate in simple messages
- Excellent negotiation & closing skills
- Valid motor vehicle license
- Must be willing to live within the territory
- You must be legally authorized to work in the United States without restriction
- Ability to travel 50-75% of time within region.
Desired Characteristics
- Strong customer relationships in assigned territory
- Previous experience in the Healthcare industry
- Proven experience, and success selling/supporting capital equipment, or devices, in the interventional cardiac space
- Technical and/or clinical imaging product knowledge, preferably with an Ultrasound background
- Desire to learn and adapt to win in a rapidly evolving environment
- Excellent computer and analytical skills
- Strong understanding on the US Healthcare system and buying group
Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.
This role is restricted to U.S. persons (i.e., U.S. citizens, permanent residents, and other protected individuals under the Immigration and Naturalization Act, 8 U.S.C. 1324b(a)(3)) due to access to export-controlled technology. GE HealthCare will require proof of status prior to employment.
Application Deadline: September 30, 2024