Citi Group Partner Marketing Portfolio Strategy Lead - SVP Hybrid 

United States, Illinois 

212226981

Responsibilities:

• Develop and own the annual marketing plan to drive growth for key clients - inclusive of campaign strategies, sequencing, segmentation and offers
• Work with the client and agencies to create best-in-class, omnichannel marketing strategies and communications that drives customer action
• Facilitate / lead strategic and tactical marketing discussions with Partners
• Manage/facilitate necessary approvals for initiatives inclusive of funding approval, legal, and compliance and ensure all campaigns adhere to legal, compliance, and control requirements and that documentation is properly maintained
• Manage annual financial budget for applicable programs, including monthly forecast, and budget reconciliation
• Responsible for managing, tracking and coordinating multiple projects and resource planning.
• Responsible for risk and issue management, reporting on project metrics and prioritization process.
• Monitor / analyze campaign performance effectiveness as well as portfolio analytics and trends to recommend future campaign / testing strategies.

Qualifications:

• Exemplary communication skills, with ability to partner effectively and influence key decisions across various levels of the organization
• Exceptional interpersonal, relationship, and influence management skills that allow for close partnerships with many different constituents, internal and external
• Partner- and growth-oriented mindset with ability to make strategic recommendations that deliver mutually beneficial outcomes for Citi and our partners
• Demonstrated experience working with cross-functional stakeholders and managing external relationships to drive mutually beneficial growth
• Comfortable in ambiguous situations, self-starter and self-learner
• Comfortable operating in a highly matrixed, complex environment
• Strong sense of accountability and decisiveness in a strong work ethic culture
• Appreciation for regulatory requirements and ability to ensure adherence to all business and regulatory requirements including Legal, Fair Lending, Risk, and Compliance
• Team-player with ability to adjust immediate priorities based on changing business needs
• High level of accountability
• Highly organized, detail-oriented, energetic, positive, resourceful, and proactive
• Knowledge of private label and/or co-brand credit card marketing programs and performance drivers; understanding of credit P&L

Education, Experience:

• 10+ years of experience
• Excellent planning, forecasting, reporting and analytical skills
• Expertise with project management tools such as MS Project, JIRA, SharePoint, etc.
• Knowledge of private label credit cards and consumer finance a significant plus

Anticipated Posting Close Date:

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