Job Responsibilities
- Manages omnichannel marketing execution from strategic development to deployment
- Works across a wide array of channels including email, digital, and direct mail
- Partners with marketing strategists and cross-functional teams to execute complex campaigns
- Collaborates with strategy, leadership, agencies, and internal partners on creative development
- Coordinates with Legal, Compliance, Fair Lending, Product, and Risk for content approval
- Ensures campaigns are on-strategy, on-time, and on-budget
- Thinks critically and recommend campaign enhancements based on data and test results
- Contributes innovative ideas and best practices
- Optimizes campaigns to improve results, find efficiencies, and reduce costs
- Drives all aspects of campaign execution from idea stage to deployment
- Manages multiple campaigns simultaneously while adhering to brand and compliance guidelines
Required Qualifications, Capabilities, and Skills
- Consumer marketing experience
- Experience managing large-scale traditional and digital marketing campaigns
- Data-driven and analytical mindset with creative thinking skills
- Ability to manage multiple efforts simultaneously with strong collaboration skills
- Proven initiative, influence, and results orientation
- Knowledge of customer experience, segmentation, testing, and results measurement
- Excellent written and oral communication skills
Preferred Qualifications, Capabilities, and Skills
- Mortgage experience
- Experience in financial services or agency marketing
- Team player with a positive, can-do attitude
- Highly curious and committed to continuous improvement
- Ability to think through the entire customer experience end-to-end
- Experience translating strategic goals into creative execution
- Focus on both big picture and detailed management of complex campaigns
Must meet minimum employment tenure requirement. Specific roles require longer tenure in current position to be eligible to apply. Unless established for specific positions by the line of business, the standard tenure requirement is 12 months.
Meets satisfactory performance standards as defined by the firm
By submitting an application and/or joining the interview, you affirm to meet the Internal Mobility Eligibility Requirements as stated in the
In partnership, Hiring Managers and Recruiters will review applications to determine which candidates best meet the required skills and experience specified in the job description. While not every application will result in an interview, applications will be acknowledged.