Airbnb Senior Program Manager Insights & Adoption 

United States 

193015710

The Difference You Will Make:

As a Senior Manager within the Policy team, you will play a pivotal role in scaling our global efforts. Joining the Policy Products team, you will be instrumental in shaping our policy conversations as we navigate over 180,000 jurisdictions worldwide.

Go-to-Market Strategy & Adoption

• Serve as the internal “go-to-market” lead for the City Portal, our digital marketing suite, and Policy’s proprietary AI platform.
• Pitch, onboard, and drive adoption of these products by campaign and local teams — mindful that many teams won’t know they need them yet.
• Develop tailored engagement plans and value propositions that connect each tool to campaign outcomes.
• Track and report adoption metrics (e.g., % of teams actively using tools, time saved, campaigns influenced).

Insights & Analytics Integration

• Bring data and insights from our tech programs into campaign decision-making — turning information into focus and foresight.
• Collaborate with BizTech and E&I to improve usability and visualization of automated insights as they mature.
• Package intelligence into digestible formats — e.g., “3 places to watch this month” or “signals that warrant outreach this week.”

Field Integration & Partnership

• Partner closely with regional Strategic Engagement and Policy Media leads to make sure teams are executing their BINGO — multiple touches across multiple channels — in ways that leverage these tech tools.
• Help campaign teams integrate City Portal, digital marketing, and AI outputs into their regular workflows and strategic plans.
• Spend significant time with field teams (virtually and in-person) to identify friction points, share use cases, and refine messaging around the value of these programs.

Feedback Loop & Coordination

• Act as the structured strategic feedback channel between campaign teams and the program managers, BizTech, and the Digital Marketing group.
• Capture qualitative insights from the field about how City Portal, digital marketing, and AI are influencing campaign strategy, not feature-level bugs or training needs.
• Partner with the CRM & Political Intelligence team when technical or training-related feedback surfaces, ensuring smooth handoff rather than duplication.
• Provide insights and narrative feedback to leadership — stories, data points, and lessons that demonstrate how adoption of these tools is driving policy impact.

Your Expertise:

• 10+ years of experience in public policy, go-to-market/marketing experience.
• Demonstrated experience in marketing insights ideally in a fast-paced and complex environment, with a track record of successfully delivering projects on time and within scope.
• Exceptional communication skills, both written and verbal, with the ability to effectively convey complex ideas and influence stakeholders at all levels of the organization.
• Proven ability to work collaboratively across diverse functions and teams, bridging the gap between functions that seem to speak different work languages, and fostering productive partnerships to drive alignment and achieve shared goals.
• Strong analytical and problem-solving abilities, with a data-driven mindset to inform decision-making and optimize strategies.
• Experience navigating and working within regulatory or policy frameworks is highly desirable, along with an understanding of the unique challenges and considerations involved in policy development and implementation.
• Experience working with a large number of cross-functional teams and leading project teams through influence and accountability.
• Personal integrity that reflects Airbnb’s core values and commitment to diversity and belonging.
• You have a passion for Airbnb and the mission of the company.

Offices: United States