- Enhance Ad Relevance and Safety: Develop machine learning and natural language processing solutions to understand user search intent, protect users from offensive or low-quality content, and predict ads that enhance user satisfaction.- Own the Product Roadmap: Define the roadmap, establish key performance indicators, set priorities, and drive progress in developing new signals, features, embeddings, and machine learning models to improve ad retrieval and predictions.- Generate Actionable Insights: Analyze data to identify trends and build intelligence that powers our advertising platform and informs product roadmaps.- Define and Drive Features: Articulate product enhancements through clear requirements, detailed diagrams, and effective communication to guide engineering teams to successful implementation.