We recently launched a new ad-supported tier to offer our members more choice in how they consume their content. Our new tier allows us to attract new members at a lower price point while also creating a compelling path for advertisers to reach deeply immersed audiences.What you'll be doing:
- Define the program and plan for product launch partnering closely with regional counterparts, AdOps, RevOps, Marketing, and Revenue leadership to drive product adoption.
- Partner closely with the Revenue team to deeply understand regional advertiser needs and pain points to form business requirements and prioritize solutions.
- Communicate directly with clients to support Revenue and Account Management teams providing regional technical sales and integration support.
- Lead regional product requirements through the early stages of planning and development with a clear articulation of customer feedback and market insights, becoming a trusted partner to Revenue and Marketing.
- Develop a deep understanding of local market dynamics, opportunities, competitive sets, value propositions, adoption accelerants and customers.
- Contribute and work independently on ad hoc strategic projects to generate process efficiencies and to drive revenue growth for our ads business.
- Contribute through knowledge sharing and training for internal teams in process and platform best practices.
We’re seeking a candidate who has:
- ~ 10 years of experience, ideally in product, product operations & marketing, strategy and technology project management.
- At least 3 years of experience in the entertainment and streaming TV sector is preferred.
- Experience partnering with and influencing global product teams and/or engineering to represent market requirements.
- Experience partnering with and influencing sales teams and developing market-specific go-to-market strategies.