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Personetics Product Marketing Manager Israel, Tel Aviv District, Tel Aviv-Yafo 128213848
Today
Responsibilities Requirements
- Product Positioning and Messaging:
- Go-to-Market Strategy: Partner with cross-functional stakeholders (Product, Sales, Customer Success, Marketing) to define and execute go-to-market plans for new products launches and quarterly market releases, including research, messaging, communication plans, and pricing.
- Content Development: Create engaging and high-quality content that communicates and promotes our product offering and differentiated value, including website content, product datasheets, webinars, case studies, email outreach, newsletters, product videos, product presentations, etc.
- 3-5 years experience in B2B product marketing roles.
- 3-5 combined experience in tech; Fintech or Financial service companies, a major plus.
- Experience creating GTM strategies for new products and features and executing relevant marketing campaigns and activities
- Fluent in English, with exceptional written and verbal communication skills.
- Cross-functional team player with the ability to collaborate effectively across functions (product, marketing, sales).
- Strategic and analytic mindset, fast learner, able to understand and tie together technical and business aspects.
- Self-motivated and proactive, with the ability to initiate, lead and manage various activities with minimal supervision.
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