Adidas MANAGER OMNICHANNEL 

United Kingdom, England 

125539382

Emerging Markets
BrandSenior Manager Omnichannel
M

Key Responsibilities:

• Implement Trade Marketing plans in alignment with global and local strategies, focusing on priority channels and key accounts.
• Coordinate, support and execute in-store activations, optimize traffic generator plans, and drive sell-through, with a focus on defined tiers of doors.
• Support the development of account-specific marketing materials and sell-out tools.
• Collaborate with sales and retail teams to ensure timely delivery and implementation of campaigns.
• Coordinate with Visual Merchandising (VM) to ensure consistent brand representation across stores.
• Assist in planning and tracking marketing budgets per campaign and provide input for ROI analysis.
• Support the opening of new stores and renovations, working with Store Development and external vendors.
• Ensure supplier coordination, efficient, cost saving and timely delivery of all campaign materials and activations.
• Plan, Controle and manage Sales Working Budget for the relevant channels.

Key Relationships:

• Brand Director
• Senior Manager OMNC
• Israel Marketing team, VM team
• Sales Channels: Retail, Franchise, Wholesale
• External Vendors
• Regional EM Omni Channel Team

KPIs:

• Traffic levels and conversion
• Sell-through and net sales performance
• ROI per campaign
• Budget utilization and cost efficiency
• Visual merchandising compliance

Knowledge, Skills, and Abilities:

• Strong aesthetic, creative skills and innovative mindset.
• Strong project coordination, organizational and budget management skills
• Commercial understanding and ability to link marketing to sales impact
• Ability to manage multiple stakeholders across teams and timelines
• Comfortable with working in a fast-paced, cross-functional environment
• Intermediate to advanced MS Office skills
• Fluent in English and Hebrew

Requisite Education and Experience:

• University degree in Marketing, Business, or related field
• 3–5 years’ experience in trade marketing, retail marketing or sales in consumer goods, fashion, or sports industry
• Previous experience managing small teams or cross-functional projects preferred