Manage day-to-day Affiliate Marketing activities with partners/networks to meet channel KPIs and customer acquisition goals.
Responsible for ad trafficking, creative assets, and providing key activation dates to our publishers.
Manage project management sheets and data entry for the program’s activations
Organize and upload creative files into our trackers and affiliate ad platforms
Pull weekly reporting insights. Record and analyze program performance to share back with internal stakeholders.
Establish long-term effective relationships with our key affiliate publishers
Proactively look for new opportunities with new or existing affiliate partners
Work cross-functionally with the Managers and Senior Managers of Affiliate marketing to ensure we’re providing our key contacts with the information needed to activate ad placements on time.
Dig into channel data to drive testing, reporting, optimization and analysis on affiliate marketing performance to identify key levers and opportunities for improvements
Contribute to the development of the adidas US eCommerce affiliate marketing strategy
Analyze current processes continuously and seek opportunities to automate, where possible, to improve the efficiency of the affiliate channel
KEY RELATIONSHIPS:
adidas US eCom team, PDX Digital Marketing
Affiliate network publishers
Local US based Brand/Digital Marketing
KNOWLEDGE, SKILLS AND ABILITIES:
Creative in exploring new opportunities in order to drive more incremental sales through the affiliate marketing channel
Brand enthusiast who understands where adidas should create online buzz
Ability to effectively manage 3rd party external agencies & other partners
Experience with web analytics and ad serving platforms; Experience with Impact a plus.
Analytical, logical and data driven
Motivated by testing and learning, evolving and improving the channel, and building your own channel knowledge and experience
An interest in exploiting technology to automate and scale key processes
An interest in working with internal stakeholders and external agencies to establish efficient and scalable processes
Strong English language (written and verbal) communication skills
Good relationship building skills; an ability to create rapport
Strong time management, planning and organizational skills
Ability to work well under pressure and to tight deadlines
Strong quantitative and qualitative analytical skills
Advanced computer skills, proven experience in Excel
MINIMUM QUALIFICATIONS
Bachelor degree required, 1-2 years in ecommerce and 1-2 years online marketing experience (acquired either agency, network or client side)
Affiliate marketing experience is beneficial, but not required. Strong analytical and commercial skills are the priority.
adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage. Employees are able to enroll in adidas’ 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including 12 weeks of paid parental leave.
Employees are eligible to earn an annual bonus based on both company and personal performance. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, twelve paid holidays throughout the calendar year and Service Time Off during milestone years.
At adidas we offer a Hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week. For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday. The working location of this position is Portland, OR.
Though our teammates hail from all corners of the world, our working language is English.