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Philips Marketing & Activation Manager Oral HealthCare 
Kenya, Nairobi County 
107184481

05.07.2024
Marketing & Activation Manager, Oral HealthCare


You are responsible for

  • Crafting and leading the delivery of locally relevant go-to-market plans, making sure that optimal positioning of the product portfolio is established and continuously looks for opportunities to optimize customers and consumers;
  • Launching an original product category into new channels, ensuring that buy-in and contributions are secured from relevant internal and external stakeholders
  • Building and managing an innovative product portfolio, which includes ownership of the market introduction process for the category
  • Leading execution of China B2C marketing activation plan, ensuring consumer insights-driven activation across all touch-points in the consumer decision journey
  • Managing the marketing budget, and being accountable for the top and bottom line category results
  • Cultivating dynamic relationships with local sales, marketing and functional teams and the global category team, as the primary local contact for the High-end shaver category

To succeed in this role, you should have the following skills and experience

  • A Bachelor’s degree (Business-related degree preferred)
  • Minimum of 7 years’ experience in marketing management and/or business development in the FMCG industry, including P&L management for a business category
  • Knowledge and experience in e-commerce principles and tactics
  • Ability to think from a broad Business Perspective and strategically and out-of-the box, team player, planning & organizational skills, executor, accurate, stress resistant, creative, entrepreneur focused on growth
  • Evidence of strong project management skills
  • Fluency in written/spoken English and Mandarin;

In return, we offer you

•A professional but fun workplace, A healthy work-life balance environment;

•An energetic, genuine, inventive, supportive and dynamic team atmosphere;

Hybrid work flexibility means people can meet the changing demands of work and home in the most balanced, productive, and healthy way.