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Apple Senior Manager - Artist Marketing Platoon United States, California 106580100
Today
Develop and present effective marketing strategies and initiatives that drive awareness and engagement for artists, with a strong emphasis on out-of-the-box thinking and budget.Manage a team of campaign managers, DSP streaming managers, and external digital, social, and out of home marketing and PR vendors and ad agencies.Ability to innovate, utilize and adapt quickly to emerging platforms, technologies and market conditions.Analyze data to support, guide and adapt cultural and intuitive approaches to artist campaigns.Able to find the perfect blend between earned social, paid advertising, press, radio, fans and events to create the best campaign each artist, genre and project.Adapt to the changing music landscape and identify potential opportunities for artists.
- 12 + years demonstrated experience in supporting a wide spectrum of artists and genres through-out career.
- 5 + years senior leadership and people management experience within the music or entertainment field.
- Excellent industry relationships for negotiating win-win partnerships with third party companies, agencies and platforms including DSP’s and other music platforms.
- Exceptional track record of success executing global artist and project marketing campaigns across territories.
- 25 % travel required, both domestic and international.
- Hands on experience in digital and traditional media planning.
- Hands on experience in digital and traditional media planning.
- Has existing relationships with marketing, promotional and advertising agencies in the music and cultural entertainment space.
- Excels in original ideation, story telling and selling campaign strategies through presentations to creative and commercial focused audiences with positive results.
- Highly skilled at building a strong team culture with a focus on team and individual development.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
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