דרושים Database Marketing Specialist ב-Paypal ב-United States, San Jose

This role leads the development of breakthrough category strategies that drive brand growth, operational efficiency, and strategic supplier

Essential Responsibilities:

• Execute the organization's sourcing strategy, ensuring it aligns with business objectives and delivers value.
• Lead negotiations with suppliers to secure favorable terms, cost savings, and quality improvements.
• Collaborate with internal stakeholders to define material, quality, and service requirements and ensure alignment with sourcing strategies.
• Develop and use scorecards to measure and evaluate supplier performance, ensuring compliance with contractual agreements.
• Identify and implement process improvements to enhance the efficiency and effectiveness of sourcing operations.
• Explore and evaluate new sources, methods, and vendors to ensure a reliable supply of materials.

Expected Qualifications:

• 10+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.

Additional Expectations

• Enterprise Leadership & Influence - Serve as a strategic thought partner to senior executives in Marketing, Communications, and Finance. Shape investment strategies that balance creativity and commercial discipline. Influence enterprise decision-making through compelling insights, financial transparency, and an expert understanding of how strategic sourcing accelerates marketing performance.
• Market Authority & Executive Connectivity - Maintain an unparalleled command of the global marketing landscape — spanning creative agencies, media networks, digital platforms, production firms, martech providers, and data analytics partners. Be the leader who is on speed dial with executives at all major marketing agencies, and other key marketing ecosystem partners , bringing early insight into emerging media trends, pricing shifts, and innovation opportunities.
• Category Strategy & Transformation - Architect and deliver visionary category strategies across Creative, Media, Sponsorships, Martech, Research, and Production . Drive cross-functional alignment between business stakeholders and sourcing teams to deliver scalable, future-forward marketing partnerships that unlock innovation, cost advantage, and speed to market.
• Supplier & Ecosystem Leadership - Build deep, strategic relationships with top-tier agencies, platforms, and marketing service providers. Shape partner strategies and performance frameworks that ensure accountability, transparency, and innovation. Leverage executive relationships to co-create next-generation marketing models and value frameworks.
• Global Impact & Organizational Excellence - Lead a global sourcing organization that partners seamlessly with marketing and finance leaders across all regions. Drive operational excellence, consistency, and governance while enabling speed, flexibility, and creativity in sourcing decisions.
• Team Leadership & Development - Inspire, coach, and develop sourcing talent into strategic business partners. Cultivate a high-performance culture defined by insight, influence, and impact. Champion best-in-class sourcing methodologies and elevate the marketing procurement brand across the enterprise.

Profile of the Ideal Candidate

• Progressive experience in Marketing Strategic Sourcing, Procurement, or Agency Management , with proven success influencing VP+ level leaders in Marketing, Brand, and Finance.
• Deep expertise across Creative, Media, Digital, Martech, Research, Advertising, Sponsorships, and Production categories.
• Market-connected leader with strong, direct relationships across major marketing platforms and agency networks — including all major marketing agencies .
• Proven success leading category strategy design , sourcing transformations , and operating model modernization at enterprise scale.
• Recognized for challenging the status quo , simplifying complexity, and driving enterprise alignment through data-driven storytelling and strategic influence.
• Strong executive presence, financial acumen, and communication skills ; capable of shaping and articulating strategies that bridge creativity, business outcomes, and value creation.
• Bachelor’s degree required; MBA or Procurement certification preferred.
• Experience in global organizations and proficiency with Category Management, Ariba, and BI tools.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $137,500 to $236,500

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Our Benefits:

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Any general requests for consideration of your skills, please.

Essential Responsibilities:

• Partner with Product, Marketing, and Sales teams to drive product commercial success
• Champion customer needs to ensure products address key pain points and deliver value
• Develop and execute go-to-market plans for new product launches and feature updates
• Build a deep understanding of markets, competitors, and regulatory landscapes to inform strategy
• Collaborate with client-facing teams to gather customer feedback and refine product positioning
• Support the launch of new markets and offers by coordinating with global and regional teams
• Lead the prioritization and execution of marketing campaigns to increase adoption and market share
• Provide expertise on product capabilities, value propositions, and best use cases
• Monitor product performance metrics and identify opportunities for growth and optimization
• Drive commercial readiness by developing positioning, messaging, and cross-channel launch strategies

Expected Qualifications:

• Minimum of 12 years of relevant work experience and a Bachelor's degree or equivalent experience.

• BNPL marketing experience, including co-marketing experience.
• Demonstrated experience in collaborating effectively with multiple cross-functional teams.
• You have a passion to grow businesses and want the best possible client experience in the process.
• Global acquisition marketing experience.
• Deep understanding of all marketing channels: OOH, ATL and BTL direct acquisition channels.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $100,500 to $173,250

Belonging at PayPal:

Any general requests for consideration of your skills, please

Essential Responsibilities:

• Partner with Product, Marketing, and Sales teams to drive product commercial success
• Champion customer needs to ensure products address key pain points and deliver value
• Develop and execute go-to-market plans for new product launches and feature updates
• Build a deep understanding of markets, competitors, and regulatory landscapes to inform strategy
• Collaborate with client-facing teams to gather customer feedback and refine product positioning
• Support the launch of new markets and offers by coordinating with global and regional teams
• Lead the prioritization and execution of marketing campaigns to increase adoption and market share
• Provide expertise on product capabilities, value propositions, and best use cases
• Monitor product performance metrics and identify opportunities for growth and optimization
• Drive commercial readiness by developing positioning, messaging, and cross-channel launch strategies

Minimum Qualifications:

• Minimum of 12 years of relevant work experience and a Bachelor's degree or equivalent experience.

Inbound Strategy & Market Intelligence

• Partner with Consumer Insights teams to develop research strategies that uncover how AI agents will change shopping behaviors and purchase decision-making processes

• Collaborate with Product teams during roadmap planning to influence agentic commerce feature prioritization based on consumer needs and competitive analysis

• Partner with UX teams to ensure agentic commerce experiences are intuitive and build consumer trust

• Act as the voice of the consumer in product development discussions, ensuring solutions address real consumer pain points

Product Positioning & Value Proposition Development

• Develop compelling product positioning that differentiates PayPal's agentic commerce capabilities from competitors and clearly communicates consumer benefits

• Translate complex AI agent functionality into clear, consumer-friendly value propositions that emphasize trust, convenience, and control

• Message Testing & Optimization: Iterate on messaging through A/B testing and performance analysis, ensuring maximum resonance with target audiences

• Build value propositions that position PayPal as the trusted enabler of autonomous commerce experiences across the marketing funnel

Go-to-Market Strategy & Launch Orchestration

• Lead and execute comprehensive GTM strategies for agentic commerce products and features, coordinating across Product, Commercial, Brand Marketing, Performance Marketing, and Communications teams

• Partner with Creative and Content teams to develop marketing assets that clearly communicate agentic commerce value propositions across awareness, consideration, and conversion touchpoints

• Coordinate with Legal, Compliance, and Risk teams to address consumer protection concerns and regulatory requirements

• Work with Customer Experience teams to design support systems and educational content that help consumers understand and adopt

Growth & Lifecycle Optimization

• Partner with Performance Marketing teams to develop acquisition campaigns that effectively communicate agentic commerce benefits and drive consumer trial

• Collaborate with Lifecycle Marketing teams to create engagement campaigns that increase AI agent usage, build consumer confidence, and drive repeat transactions

• Orchestrate optimization programs based on consumer feedback and usage data to improve agentic commerce experiences and drive business growth

Required Qualifications

• 10-12 years of marketing experience with strong focus on consumer insights, market research, and emerging technology adoption

• Proven track record in fintech, payments, or consumer technology with experience launching products that require significant consumer behavior change

• Experience with AI/ML product marketing, machine learning, or autonomous technology products to consumers with focus on trust and adoption drivers

• Strong inbound product marketing experience with demonstrated ability to influence product roadmap through customer insights, competitive intelligence, and research

• Full product lifecycle experience with demonstrated success from product ideation and development through launch, growth, and optimization phases

• AI-native and tech-first approach with ability to drive technology adoption and data-driven decision making across teams and markets

• Strong project management and organizational skills for coordinating complex initiatives across a highly matrixed organization

Preferred Qualifications

• MBA or advanced degree in Marketing/Business

• Experience at companies that have successfully launched AI-powered consumer products or services

• Background in emerging technology adoption research or future consumer behavior prediction

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $123,500 to $212,850

Our Benefits:

Any general requests for consideration of your skills, please

We are seeking an experienced and strategic B2B Integrated Marketing Manager to lead the planning, execution, and optimization of US - focused integrated marketing campaigns across the full funnel – from brand to demand. The ideal candidate has 7–10 years of experience in B2B marketing, with a proven track record of building measurable campaigns that drive pipeline growth and accelerate revenue across Enterprise and SMB product portfolio.This role requires a mix of strategic thinking, project management, cross-functional collaboration, and hands-on execution. You’ll partner closely with product marketing, sales, content, growth marketing, Events, operations, and global teams to deliver compelling, customer-centric campaigns that engage Enterprises and SMBs at every stage of their journey across channels.

Essential Responsibilities:

• Lead the development and execution of marketing strategies and campaigns
• Identify and recommend best practices for marketing processes and initiatives
• Analyze business trends to inform marketing decisions and strategies
• Collaborate with cross-functional teams to drive marketing projects and programs
• Monitor and evaluate the effectiveness of marketing activities
• Provide guidance and mentorship to junior marketing team members

Expected Qualifications:

• Minimum of 8 years of relevant work experience and a Bachelor's degree or equivalent experience.

Key Responsibilities

• U.S. Campaign Strategy & Development
  • Develop and execute integrated campaigns specifically tailored for the U.S. market across all channels including digital, email, events, social, and paid media.
  • Define U.S. campaign objectives, target segments, value propositions, and messaging.
  • Align campaign strategies with sales goals, product priorities and business OKRs, while ensuring consistency with global brand direction.
• Execution & Project Management
  • Lead planning and execution of U.S. campaign deliverables with cross-functional partners including Product Marketing and Growth Marketing.
  • Collaborate with global marketing teams to create scalable content that can be used globally.
  • Manage agency relationships and partner closely with agency on record to deliver.
• Performance Measurement & Optimization
  • Establish KPIs to track campaign performance, including awareness, engagement, pipeline, and revenue contribution.
  • Continuously optimize campaigns based on data and insights.
  • Partner with analytics and growth marketing to provide regular campaign reporting.
• Cross-Functional Collaboration
  • Partner with growth marketing & sales to ensure campaign alignment and effective lead follow-up.
  • Work with product marketing to ensure messaging resonates with audience personas and product value props.
  • Share U.S. campaign learnings and best practices with global teams to strengthen worldwide marketing efforts.

Qualifications

• 7–10 years of B2B campaign management or integrated marketing experience
• Proven track record of building integrated, multi-channel campaigns that deliver measurable results
• Strong Knowledge of U.S. digital advertising and paid media landscape.
• Strong storytelling and content collaboration skills
• Deep understanding of the Enterprise and SMB customer journey
• Knowledge of demand generation and account-based marketing (ABM).
• Experience collaborating with global marketing teams to create scalable campaigns that can be leveraged globally.
• Exceptional project management, organizational, and communication skills.
• Data-driven mindset with expertise in campaign measurement and optimization.

Preferred Skills

• Ability to thrive in ambiguity and adapt to evolving priorities in a fast-paced environment.
• Strong influencing skills to drive alignment and decision-making across cross-functional and global teams.
• Demonstrated ability to translate business goals into actionable marketing strategies with compelling narratives and measurable outcomes.
• Strategic thinker who can also roll up their sleeves to execute.
• Exceptional collaboration and communication skills, with the ability to build consensus and foster strong partnerships with cross-functional teams and senior leadership.
• Growth mindset and proactive problem-solving approach, with the confidence to push new ideas forward, drive innovation, and improve operational efficiency.

What We Offer

• The opportunity to shape and execute impactful U.S. marketing campaigns.
• A collaborative, innovative, and inclusive work environment.
• Competitive compensation, benefits, and professional development opportunities.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $100,500 to $173,250

Our Benefits:

Any general requests for consideration of your skills, please

This job leads complex marketing projects requiring a deep understanding of business trends. Responsibilities include developing solutions for process improvements, collaborating with stakeholders to align on initiatives, and analyzing campaign performance for optimization. The position also involves mentoring junior team members and providing guidance on best practices, ensuring a high standard of marketing execution across the organization.

Essential Responsibilities:

• Support the marketing leadership team in strategy formulation, planning, and priority setting.
• Drive the annual planning process in partnership with segment marketing teams.
• Manage strategic priorities and assess their implications on the marketing budget.
• Oversee the transition of strategic projects into execution, collaborating with cross-functional teams.
• Prepare executive reports and contribute to cross-functional presentations and updates.
• Consolidate annual marketing planning activities into a single streamlined view and communication cadence.
• Provide thought leadership on opportunities for process improvement and operational excellence.

Expected Qualifications:

• 8+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $123,500 to $212,850

Our Benefits:

Any general requests for consideration of your skills, please

Essential Responsibilities:

• Partner with Product, Marketing, and Sales teams to drive product commercial success
• Champion customer needs to ensure products address key pain points and deliver value
• Develop and execute go-to-market plans for new product launches and feature updates
• Build a deep understanding of markets, competitors, and regulatory landscapes to inform strategy
• Collaborate with client-facing teams to gather customer feedback and refine product positioning
• Support the launch of new markets and offers by coordinating with global and regional teams
• Lead the prioritization and execution of marketing campaigns to increase adoption and market share
• Provide expertise on product capabilities, value propositions, and best use cases
• Monitor product performance metrics and identify opportunities for growth and optimization
• Drive commercial readiness by developing positioning, messaging, and cross-channel launch strategies

Minimum Qualifications:

• Minimum of 12 years of relevant work experience and a Bachelor's degree or equivalent experience.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $123,500 to $212,850

Our Benefits:

Any general requests for consideration of your skills, please

What you need to know about the role:

Essential Responsibilities:

• Delivers complete solutions spanning all phases of the Software Development Lifecycle (SDLC) (design, implementation, testing, delivery and operations), based on definitions from more senior roles.
• Advises immediate management on project-level issues
• Guides junior engineers
• Operates with little day-to-day supervision, making technical decisions based on knowledge of internal conventions and industry best practices
• Applies knowledge of technical best practices in making decisions

Minimum Qualifications:

• Minimum of 5 years of relevant work experience and a Bachelor's degree or equivalent experience.

• 5 + years of backend development experience and a bachelor’s degree in computer science or related field.
• Proficiency in at least one backend language ( Java, Python, Ruby on Rails )
• Advanced proficiency in backend development with either Java EE frameworks , including experience with Spring MVC, or Hibernate .
• Experience designing and implementing RESTful services , focusing on scalability and reliability, using Java.
• Proven ability to mentor junior engineers and contribute to code reviews and design discussions.
• Experience with cloud platforms ( AWS, GCP, Azure )
• Experience with databases ( SQL, NoSQL )
• Strong understanding of database design , including SQL and NoSQL databases, and experience with ORM tools.
• Experience with large-scale, high-performance systems.
• Knowledge of the payment processing industry and relevant regulations.
• Contributions to open-source projects.
• Exposure to cloud datastores.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $123,500 to $212,850

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Our Benefits:

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Any general requests for consideration of your skills, please.