Marketing Copywriter jobs in United States, New Jersey, Jersey City

This position requires a solid understanding of marketing strategy, product positioning, value proposition alignment, and marketing campaign management, as well as the ability to effectively own and execute marketing tactics.

As a Product Marketing Senior Associate within J.P. Morgan Payments, you will be responsible for informing and shaping the product marketing strategy and executing the go-to-market plan for J.P. Morgan’s Kinexys blockchain solutions. You will play a crucial role in defining and delivering comprehensive marketing campaigns, supporting our event presence, and product moments to drive market education, awareness, and client adoption.

Job responsibilities:

• Execute a comprehensive product marketing strategy that aligns with our overall business objectives and drives product adoption, revenue growth, and market leadership.
• Define, develop, and establish compelling product narratives and messaging that can serve as the foundation for all outbound marketing initiatives.
• Champion the product internally and at scale, accelerating awareness across business teams to optimize the adoption funnel.
• Formulate go-to-market strategies with clearly defined “moments” that can help drive awareness for an emerging business.
• Establish and maintain strong relationships with key stakeholders and marketing counterparts, including executives, product managers, channel marketing, and regional marketing teams, fostering collaboration and a deep understanding of “what success looks like” for the business.
• Own, lead, and manage the delivery of multiple projects and deadlines, executing complex marketing initiatives from inception to completion.
• Lead and manage day-to-day agency initiatives, with a proven ability to deliver and communicate strong strategic briefs.
• Lead and champion prioritization, ensuring that our go-to-market plans and tactics are focused on high-impact outcomes for the business, with measurable results.

Required qualifications, capabilities, and skills:

• 5+ years of experience in product marketing or product strategy with a proven track record of developing and executing successful product marketing strategies.
• Strong collaborative leadership skills with experience leading and managing cross-functional teams and initiatives.
• Excellent communication and presentation skills with the ability to effectively convey complex concepts to both technical and non-technical audiences.
• Exceptional project management skills with the ability to effectively plan, prioritize, and manage multiple projects, deadlines, and stakeholders simultaneously.
• Highly attentive to details and ability to identify unique areas of opportunity from customer insights.
• Analytical mindset with a strong ability to leverage data to drive decision-making and optimize marketing efforts.
• Proven ability to collaborate effectively and harmoniously with cross-functional teams and influence stakeholders at various levels of the organization.

Preferred qualifications, capabilities, and skills:

• Experience in technology, fintech, or software industry.

As a Marketing Workflow Lead within Asset & Wealth Management, you will support cross-product initiatives for the Marketing Experience. You will be responsible for defining, prioritizing, and delivering cross-product integrations that enhance our internal users’ workflows, accelerate marketing speed-to-market, and maximize marketing ROI through seamless system connections.

Job responsibilities:

• Evaluate existing workflows and identify bottlenecks for digital marketing platforms and the associated integrations in the ecosystem.
• Translate business workflows, user interface, and user experience.
• Work closely with cross-functional product teams to understand integration needs, define user stories, and create requirements and design documentation.
• Lead end-to-end integration initiatives, from scoping, development, testing, deployment, training, change management, to operationalization.
• Maintain and ensure documentation completeness in collaboration tools (Confluence, Microsoft Teams, JIRA, etc.).
• Manage business UAT/end-to-end testing, and lead defects/backlog triaging with integration partners during the testing phase.
• Advocate for user-centric design and seamless experiences to achieve efficiencies.
• Work with business users to implement process improvements based on recommendations/findings from as-is process analysis.
• Steer change management to implement process changes, monitor adoption rates, and gather feedback to iterate on integrations.
• Train teams on updated workflows and best practices.
• Assess OKRs and adjust prioritization accordingly.

Required qualifications, capabilities, and skills:

• Bachelor’s degree in Digital Marketing, IT, or a related field.
• 5+ years as a product manager in the Agile project delivery environment for digital marketing platforms.
• Experience in process reengineering and UX design.
• Workfront, Marketing Cloud, and Content Management Systems.
• Familiarity with tools like Lean, Six Sigma, and design thinking.
• Detail-oriented with good organizational and strong communication and coordination skills.
• Strong analytical skills and a passion for continuous improvements.

Preferred qualifications, capabilities, and skills:

• A genuine curiosity and willingness to learn.
• Strong sense of ownership and accountability.
• Flexible communication approach to build trust with diverse stakeholder groups.
• Comfortable running product demos with internal and external stakeholders.

As an Art Director Vice President within Payments Marketing, you will have the ability to be a visionary leader who transforms complex challenges into compelling visual narratives. You will be at the forefront of design innovation, guiding projects from insight to delivery, and effectively communicating the project story to our teams and agencies. You will have the opportunity to work on a diverse array of projects spanning experience, product, campaigns and partnerships.

Job responsibilities

• Direct, design and concept big, conceptual brand expressions across all mediums, including social, product, film, interactive, OOH, print, events, and experiential.
• Concept ideas within a 3D/motion asset kit can be used to tell a story on behalf of a brand and within a product.
• Communicate complicated technology topics in clear, concise ways to an audience.
• Present ideas in a clear and focused way that builds consensus within the team.
• Work collaboratively within a cross-functional team environment with copywriters, strategists and product managers.
• Create original, breakthrough campaign work.
• Translate complex strategic approaches into easily accessible creative concepts.
• Craft and make a real-world impact.

Required qualifications, capabilities, and skills

• 7+ years of experience in agency/in-house settings, with a strong portfolio of campaign, brand and product design.
• Proficiency in Adobe Suite (Photoshop, Illustrator, After Effects are a must) and Figma.
• Expertise with Cinema4D and AI tools.
• Expertise in high-quality prototyping and conceptual design articulation.
• Experience with international campaigns and emerging technologies.
• History of self-initiated projects & award winning work.
• Strong portfolio and reel showcasing recent campaign work.
• Proven experience in client-facing roles, mentoring junior designers and motion artists.

As a Payments Product Marketing Director within the Technology & Innovation pillar, you will have an understanding of strategy, product positioning, value proposition alignment, and roadmap planning, as well as the ability to effectively manage the execution of marketing tactics. You will bring a mix of product marketing expertise, combined with demonstrated success in people and stakeholder management.

Job responsibilities

• Develop and execute a comprehensive product portfolio marketing strategy that aligns with our overall business objectives and growing focus on technologists.
• Lead and mentor a team of product marketing managers and ICs, providing guidance, feedback, and support to enable their professional growth and success.
• Drive an emerging payments and product innovation agenda and roadmap, including segmentation, product positioning, and GTM efforts.
• Establish and maintain strong relationships with key stakeholders, including executives, product managers, and regional marketing teams, fostering collaboration and ensuring buy-in for product marketing strategies and initiatives.
• Organize and project manage to effectively plan, prioritize, and manage multiple projects and deadlines, executing complex marketing initiatives from inception to completion.
• Collaborate closely with cross-functional teams to understand product capabilities, market trends, and customer needs.
• Define and articulate compelling value propositions, messaging, and positioning for our products, ensuring they resonate with audiences.
• Collaborate with cross-functional teams to enhance the operating model within the product marketing function, including optimizing processes, establishing KPIs, and implementing processes and tools to streamline workflows and improve team effectiveness.
• Work closely with brand, integrated, and regional marketing teams to ensure alignment and consistency in messaging, positioning, and marketing activities.

Required qualifications, capabilities, and skills

• 12+ years of experience in product marketing with a proven track record of developing and executing successful product marketing strategies.
• Strong leadership skills with experience leading and managing a team of product marketers.
• Excellent presentation skills with the ability to effectively convey complex concepts to both technical and non-technical audiences.
• Exceptional organizational and project management skills with the ability to effectively plan, prioritize, and manage multiple projects, deadlines, and stakeholders simultaneously.
• Highly attentive to detail and ability to identify unique areas of opportunity from customer insights.
• Analytical mindset with a strong ability to leverage data to drive decision-making and optimize marketing efforts.
• Proven ability to collaborate effectively and harmoniously with cross-functional teams and influence stakeholders at various levels of the organization.

Preferred qualifications, capabilities, and skills

• Experience in technology, fintech, or software industries.
• Deep understanding of technologists – CTOs, CIOs, Product Leaders, and Developers.

As a Senior Associate Copywriter within Payments Marketing, you will craft groundbreaking ideas and expand on the written theme and tone across our evolving expression. You have a strong point of view on concepts and stories that illustrate a brand and product through the written word. You have a high level of craft in all facets of your copywriting, from web to short and long-form scripts.

Job responsibilities

• Create big ideas for all mediums, including social, product, film, interactive, content, activations, OOH, print, events, experiential, etc.
• Understand how copywriting and conceptual ideas can be used to tell a story on behalf of a brand and within a product.
• Communicate complicated technology topics in clear, concise ways to an audience.
• Present ideas in a clear and focused way that builds consensus within the team.
• Work collaboratively within a cross-functional team environment with art directors, designers, engineers, strategists, and product managers.
• Create original, breakthrough work.
• Translate complex strategic approaches into easily accessible creative concepts.

Required qualifications, capabilities, and skills

• 5+ years of experience in agency/in-house settings, with a focus on global brands.
• Proven ability to craft content that humanizes technology.
• Experience with emerging technologies and a future-first mindset.
• All applicants must submit a portfolio with writing samples showcasing world-class campaigns.