Support execution of global & sub-regional campaigns relevant to specific target audience in ANZ through various communication channels and tools.
Organize events and associated campaigns such as webinars, user groups, in-person events, workshops, and tradeshows.
Collaborate with channel team to support key regional partners and drive co-marketing activities.
Partner closely with SDR to ensure lead handoff and follow up.
Plan and develop localized content for marketing campaigns, activities and events – internal and external - including social media posts, email, brochures, newsletters, and merchandise.
Co-ordinate requirements for promotional material and support localized & market-relevant copywriting, artwork, and content for events and digital media.
Social Media Engagement – Plan and implement social media campaigns and post marketing updates through social channels, aligned with global guidelines.
Manage the sub-regional marketing budget, ensuring resource allocation & prioritization to achieve campaign and demand gen goals.
Qualifications
1-3 years’ experience, in B2B environment/ SaaS/Cloud/Cybersecurity technology preferred
Experience in planning and executing marketing demand generation programs to deliver measurable business results
Experience with marketing automation systems and campaign data reporting systems is a plus
Positive, can-do attitude, and great communication skills to work with cross functional stakeholders across marketing & sale
Ability to prioritize and manage numerous projects simultaneously
Strong planning, execution and project management skills
Experience in partner marketing and channel go-to-market is a plus