Playtika Marketing Creative Manager 

Israel 

984580447

Playtika is looking for a
Marketing Creative Manager

As a Creative Manager, you’ll create and manage marketing creative campaigns on a global scale for our brands/games across multiple channels and platforms based on marketing needs/KPI.

• Innovate continually marketing creative ideas that drive the key business goals of our brand/game on a daily basis.
• Create conceptual and holistic 360 campaigns to expose our brand awareness on a large scale. Elaborate ideas based on user behavior, motivation and state of mind, adapt creative and messaging to our digital strategies, produce creative assets for funnel and platforms differentiations.
• Partner with brand/game team frequently, be a thought leader on consumer behavior, marketing techniques and take a part of marketing strategy discussions.
• Collaborate with a highly cross-functional team of marketers, data analysts and media specialists, review work in an objective manner and apply learnings to future work.
• Lead creative sessions to translate data into insights, concepts and creative opportunities.
• Be a “mountain mover” to lead projects end-to-end — from insights, strategy and concept, trough executions and presentation. until – production and design. Yet, have the ability to take feedback or inputs, switch gears, and come up fast with solutions that keeps the idea.

• 5+ years of experience as an Art Director/Creative within marketing in gaming company, performance industry or advertising agency.
• Proven track record in solving business problems with creative solutions. Proven experience owning ideas from inception to launch.
• Strong creative conceptual and brand strategy background, high level of Art direction and visual storytelling.
• Solid experience creating multi-channel campaigns from top of funnel through direct response creative.
• Digital mind-set, driven by data, deep understanding of performance marketing, craft for mobile and Integrated campaign experience.
• Able to handle multiple, cross-department creative requests simultaneously to prioritize and meet deadlines.
• Excellent organizational and social skills. experience in presenting ideas and getting buy-in from senior level.
• High level of written and spoken English
• Academic background in Art direction, Graphic design, Copyright, or related field.
• Portfolio should feature web-based marketing campaigns and designs for well-known brands