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Snowflake ACCOUNT BASED MARKETING MANAGER 
United Kingdom, England, London 
972322479

26.07.2024

Account Based Marketing Manager - Maternity Cover (12 months contract)

As a high-energy account-based marketer, you will handle a portfolio of highly effective and visible multi-touch, multi-channel marketing programs that support the company’s pipeline and revenue goals across all stages of the customer lifecycle. You will be responsible for aligning yourself with the sales organization to help target their most important accounts.

To be successful in this role, you should have a strong background in sales, field marketing, and/or demand generation, including planning, message development, execution, and ROI tracking. This role is best suited for an adaptable, matrix-driven high-achiever with a proven ability to develop B2B marketing programs at both strategic and tactical levels.

WHAT YOU WILL BE DOING:

  • Working closely with the sales account team, field marketing, partner marketing, and GTM teams to craft account-specific marketing strategies and plans.
  • Managing the marketing plans and reporting for your strategic accounts to ensure a healthy pipeline.
  • Executing targeted digital tactics, events, and content creation.

WHAT YOU SHOULD HAVE:

  • The experience and passion to think creatively and generate ideas on how to build robust 1-to-1 ABM campaigns.
  • 5+ years of prior marketing experience, including account-based marketing tactics for UKI enterprise accounts.
  • Experience using Salesforce.com, LinkedIn Campaign Manager, Adobe Experience Manager, and Tableau or equivalent tools.
  • Meticulous attention to detail, strong project management, and time management skills.
  • Experience in evolving marketing programs based on performance data, ground-level feedback from sales, and understanding of the business.
  • Cross-functional experience with integrated marketing programs.
  • Ability to work successfully in an ever-changing environment with competing priorities.