Capital One Principal Associate Marketing - Mainstreet Hybrid 

United States, Virginia, Arlington 

946138730

Center 1 (19052), United States of America, McLean, Virginia Principal Associate, Marketing - Mainstreet (Hybrid)

This role requires a mix of strategic vision setting and marketing channel expertise. This highly visible role creates a powerful opportunity to take your leadership, marketing strategy, and technical skills to the next level.

Responsibilities:

• Lead and set strategic vision/test plan for select customer marketing program(s)

• Lead development and execution of email, direct mail, Ease (app), push testing initiatives

• Collaborate with analyst teams to understand business performance / identify new opportunities and adjust strategies

• Synthesize research insights and marketing trends to identify new strategic recommendations to improve results

• Serve as key liaison for and collaborate with cross-functional teams including partners from: Marketing & Analysis (P&L owners), Creative, Operations/Production, Legal etc.

• Influence internal decision makers with formal recommendations through excellent communication

• Work proactively in an agile environment and identify when to work outside the process in whitespace

• Ability to balance big picture strategic thinking with acute attention to details

This Associate should bring:

• An entrepreneurial spirit, initiative, leadership, and creativity

• Experience developing creative intent / briefs, leading and managing creative processes, and working with creative teams and agencies

• Able to manage the details of multiple projects, deadlines and changing priorities, while maintaining excellent and accurate work

• Multi-channel marketing and direct response experience, including direct mail and digital

• A passion for leveraging data, metrics and insights to drive results and learnings

• A curious mindset, ready to dig in on consumer attitudes / behaviors / trends, and draw implications for marketing

• Highly effective communication skills with outstanding writing, editing, and presentation abilities

• Strong working knowledge of the Google Suite (Docs, Slides and Sheets). Experience with Salesforce Marketing Cloud a plus

• A continuous learner who is always informed about emerging marketplace trends

Basic Qualifications:

• Bachelor’s degree or military experience

• At least 4 years of experience in multi-channel marketing

• At least 4 years of experience in planning, executing and analyzing marketing programs

• At least 4 years of experience managing creative processes and partnering with creative teams

Preferred Qualifications:

• Master’s Degree or MBA

• 5+ years of experience working with cross-functional teams in a matrixed environment

• 5+ years of experience working in an Agile team environment

• 5+ years of experience in financial services marketing

This role ismeaning associates typically spend about half their time (2-3 days per week)are enterprise- wide

are in-person days for associates to spend time together working in our beautifully-designed team areas.

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.