Microsoft Worldwide Digital eCommerce Strategy Lead 

Taiwan, Taoyuan City 

935841313

Required/Minimum Qualifications

• Bachelor's Degree in Business, Marketing, Business Management, Communications, or related field AND 7+ years experience in customer experience design OR equivalent experience.
• 5+ years people management experience.
• 5+ years leading global digital transformation or eCommerce enablement efforts
• Experience leading social, influencer, and retail media network strategies at scale.
• Experience with data-driven marketing practices including paid media, A/B testing, search,CRM, and performance measurement

Additional or Preferred Qualifications

• Master's Degree in Business Administration, or related field AND 6+ years experience in customer experience design OR Bachelor's Degree in Business, Marketing, Business Management, Communications, or related field AND 8+ years experience in customer experience design OR equivalent experience.
• Experiencescaling AI-powered marketing solutions across global partner networks
• Experience with social media platforms.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:Microsoft will accept applications for the role until July 25, 2025.

Accelerate Omnichannel Innovation and Growth

• Define and lead Microsoft’s digital commerce strategy in retail to grow online share across Surface, Windows, Microsoft 365, and Xbox.
• Deliver scalable toolkits, content frameworks, and execution playbooks that enhance product discovery, conversion, and attach across partner platforms.
• Expand generative AI-led solutions to improve customer journeys and scale assisted selling experiences.

Enable Digital Execution Excellence Across Partners

• Drive consistent execution across digital shelf optimization, site navigation, product detail page excellence, CRM (Customer Relationship Management), and campaign integration across global accounts.
• Craft organic and paid social media, influencer, and creator strategies which integrate into full-funnel campaigns amplifying partner impact, increasing reach, and enhancing customer engagement.
• Lead the digital marketing investment strategy across paid media, search, and partner co-marketing with a focus on measurable impact.
• Scale AI-powered content workflows and syndication models across top retail and marketplace partners.

Develop Strategic Frameworks and Performance Measurement Dashboards

• Build partner capability frameworks, global growth dashboards, campaign measurement dashboards and execution excellence scorecards.
• Partner with regional sales and marketing teams to land global initiatives while enabling local adaptation.
• Collaborate with LOB and product marketing leads to co-create category-specific shopper journeys that support attach and retention goals.

Leverage Data, AI, and Consumer Insight

• Use platforms such as GWI (Global Web Index), Voice of the Customer, and Yogi Ratings & Reviews to derive insights and drive content strategy, targeting, and personalization.
• Champion test-and-learn experimentation to optimize digital journeys and online campaign performance.
• Lead AI fluency initiatives across the organization through learning forums, newsletters, and digital enablement resources.

Lead and Develop a High-Performing Team

• Lead a globally distributed team of digital and eCommerce resources focused on marketing innovation, executional excellence, and partner impact.
• Operate with clarity, empathy, and urgency across global stakeholders and cross-functional teams.
• Partner with Channel Marketing, Channel Sales, Retail Presence & Influence, and Global Partner Marketing to deliver integrated go-to-market excellence.

Other

• Embody our and