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Yotpo Senior Marketing Manager- Reviews 
Israel, Tel Aviv District, Tel Aviv-Yafo 
925918002

09.04.2024

Your Responsibilities:

  • Strategic Ownership: Lead and execute comprehensive multi-channel GTM plans from inception to completion by leveraging creative concepts that you will champion.
  • Content Creator: Demonstrate your ability to generate versatile content pieces, (avoiding the generic tone of voice of ChatGPT). Crafted to disrupt B2B norms, embody the genuine, on-brand Yotpo voice, to strategically serve us across various channels, including paid, organic, email marketing, micro copy, webinars, events, and more.
  • Team Collaboration: Foster seamless collaboration with cross-functional teams across the organization, from project briefing to the execution of best-in-class campaigns, designed to build yotpo’s brand, guide prospects in the right direction and support the adoption of new features for existing customers globally.
  • Trend Awareness: Exhibit a keen eye for industry trends and their relevance to our brand. Integrate these trends seamlessly with Yotpo’s distinctive tone of voice, fostering an environment of innovation and efficiency.
  • Data-Driven Insights: Utilize data-driven insights to inform and optimize marketing strategies. Leverage analytics and key performance indicators to measure our main KPIS and the success of campaigns

About You:

  • Language Proficiency: Native English speaker.
  • Experience: Over 5 years in marketing, preferably with exposure to B2B SaaS.
  • Actionable Creativity: Translate creative ideas into practical action items and execution.
  • Self-Motivation: Set and achieve targets autonomously.
  • Content Management: Efficiently create content that aligns with Yotpo’s objectives across the entire customer funnel.
  • Results Driven: Thrive in a fast-paced environment, focused on delivering measurable outcomes.
  • Team Player: A true team player who plays for the team!

Bonus Skills: eCommerce Familiarity: Experience in eCommerce is a plus.