Bachelor's degree or equivalent practical experience.
3 years of experience in digital advertising, consultative sales, business development, or digital marketing, or 4 years of experience with an advanced degree.
2 years of experience working on Marketing Mix Modeling topics.
Preferred qualifications:
Experience running Marketing Mix Modeling analyses and projects.
Experience with other media effectiveness research methodologies, such as Attribution, Brand Measurement and Incrementality testing.
Understanding of statistics and its application to marketing.